Alex Guzman Email and Phone Number
I collaborate with internal stakeholders and external teams to develop and execute impactful marketing campaigns that drive engagement and pipeline. As a strategic marketer, I balance creativity and analytical decision-making to deliver targeted customer experiences and programs, always with a continuous improvement mindset.
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Partner Marketing ManagerOptiv Sep 2024 - Present -
Senior Marketing Program ManagerTd Synnex Jan 2024 - Sep 2024Greater Tampa Bay AreaDeveloped and led marketing programs that connect partners and technology vendors to drive channel awareness, sales enablement, engagement, and revenue growth using a data-driven approach. Collaborated with stakeholders to understand the unique strategies and goals of targeted accounts to recommend and deliver highly engaging, targeted campaigns. -
Cybersecurity Marketing Program ManagerTd Synnex Aug 2022 - Jan 2024Greater Tampa Bay AreaLed marketing strategies for targeted cybersecurity partners, collaborating with cross-functional teams to accelerate shared goals and drive growth in net-new and existing accounts, using analytics and research to guide strategy. -
Cybersecurity Content Marketing ManagerTd Synnex Feb 2021 - Aug 2022Greater Tampa Bay AreaManaged demand gen strategies to target VARs and MSPs. Developed a robust content library to drive partner awareness and demand, including enablement tools, blogs, white papers, infographics, landing pages, email, social media, podcasts, and webinars. Led the GTM marketing strategy for the Passage Program, a cybersecurity workforce development initiative. -
Marketing ManagerTritier Corporation Jul 2017 - Feb 2021Sarasota, Florida AreaLed ABM strategy to drive engagement and pipeline within key target accounts. Positioned the organization’s RMS in the public safety industry by translating complex features into a targeted marketing strategy. -
Marketing SpecialistGates Corporation Jun 2014 - Jul 2017Greater Denver AreaManaged high-impact campaigns to drive strategy and grow the vertical market pipeline for the NA B2B business using marketing analytics and market research. Oversaw content strategy, budget, SOWs, timelines, campaign evaluation, and project success. Led ABM strategy targeting top strategic accounts. Awarded 2015 CO ABM Campaign of the Year for "Under the Hood" Custom Box & Video. -
Channel Marketing CoordinatorOregon Tool Feb 2013 - Jun 2014Golden, CoConducted market research through voice-of-customer interviews, end-user observation, and digital surveys, analyzing data for strategic planning and new product development. Managed B2B customer profitability analysis, line reviews, and pricing for 2000+ components.
Alex Guzman Skills
Alex Guzman Education Details
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Advertising -
Business Analytics And Information Systems
Frequently Asked Questions about Alex Guzman
What company does Alex Guzman work for?
Alex Guzman works for Optiv
What is Alex Guzman's role at the current company?
Alex Guzman's current role is Partner Marketing Manager at Optiv.
What schools did Alex Guzman attend?
Alex Guzman attended University Of Florida, University Of South Florida Muma College Of Business.
What skills is Alex Guzman known for?
Alex Guzman has skills like Survey Design, Direct Marketing, Positioning, Website Development, Product Marketing, Brand Marketing, Primary Research, Drip Marketing, Brand Development, Salesforce, Account Management, Data Management.
Who are Alex Guzman's colleagues?
Alex Guzman's colleagues are Karthik Sridharan, Don Griffin, Ed Martin, Scott Farley, Ms, Pmp, Deryk Denny, William D. Reed, Alex M..
Not the Alex Guzman you were looking for?
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Alex Woozia
Entrepreneur | Ceo Of Woozia Enterprises| Author, Speaker | Founder Woozia FoundationRio Rico, Az1 +152031XXXXX
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Alex Guzman
Los Angeles, Ca1us.mcd.com -
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