Alexi Mccafferty Email & Phone Number

Eden Prairie, Minnesota, United States

Minneapolis, Mn

• Oversee day-to-day marketing strategy and execution for multiple staffing groups and brands across the U.S.• Edit, design, schedule and distribute monthly client-facing emails• Compile and manage weekly content and landing pages for each brand with the industries best practices and trends• Launch, manage and publish client newsletters and email campaigns• Create measurement reports from campaigns, website traffic and social analytics to support and discuss actionable strategies during each brand’s monthly meeting• Create monthly content calendars for social media accounts to assist brands with potential client and community engagement

Minneapolis, Mn

• Planned and executed budgets, goals, timelines and promotional supplies for events • Provided sales with strategy assistance to reach target audiences while also considering generational ambiguities and differences• Monitored and managed all client lists for sales teams representing individual brands• Established and maintained relationships with local and national vendors while serving as the primary marketing contact for print and promotional needs• Collaborated with clients and finance staff to manage invoices and budgets

Sitka, Ak

• Facilitated fishing trips to meet and exceed client expectations from arrival to departure• Communicated and enforced regulatory requirements for guests to follow during trips• Managed daily schedules and responsibilities between team members• Addressed guest requests and complaints to maintain the lodge’s high satisfaction rating

1700 Second Street Northeast, Minneapolis, Mn 55413

• Managed content calendars and posted daily updates on Facebook and Twitter• Created posters, flyers and pamphlets with InDesign to promote fundraising efforts• Wrote and distributed press releases to generate positive publicity and increase brand awareness in the greater Minneapolis area• Maintained agency’s website with event information, class descriptions and schedule• Planned and executed more than 10 direct mail campaigns with Excel and imis software

Washington, Dc

• Served as event planner and on-site contact for monthly events for more than 200 guests• Researched potential keynote speakers and coordinated necessary travel accommodations• Worked with other offices to acquire proper government clearances for events• Assisted the creative team with promotional materials for monthly programs

Grand Rapids, Mn

• Served as a customer service representative, handling resort reservations and guest questions• Built a team with co-workers to effectively maintain a cooperative work environment

Grand Rapids, Mn

• Scheduled tee times and events for customers• Maintained and serviced club carts to ensure they were clean and properly functioning• Operated cash register, checked inventory and assisted customers in the Proshop• Answered any questions about the golf course, resort or restaurant

Bachelor Of Arts (Ba), Public Relations

High School Diploma