Alexis Church Email & Phone Number

Albany, New York Metropolitan Area

Key Responsibilities: • Holds a comprehensive understanding of the Naturae’s product lines and is able to effectively educate customers/consumers on each product.• Supports brand awareness and engagement to build and drive B2B and B2C growth.• Manages all visual merchandising and product placement within all assigned dispensary accounts.• Drives education and brand awareness through budtender training sessions.• Gauges store traffic and collect feedback and market intelligence.• Executes all marketing requests from management.• Obtains video and photo content of in-store events to post on social media.• Activation of in-house brands.• Represents our brands at other customer-facing events (trade shows, expos, etc).• Maintains a high level of professionalism and discretion regarding company matters.Project Management:• Works in collaboration with marketing and sales team to support on-the-ground campaigns to educate, drive traffic and sales, consumer awareness and market share growth.Administrative: • Ongoing research of NYS cannabis events.• Responsible for report/recap of all training sessions and events including feedback and surveys.• Maintains a Field Marketing Associate toolkit/road kit and educational materials.• Coordination of wholesale buyer in-store displays, marketing materials and merch giveaways.• Support Sales Executives with data entry.

Albany, New York Metropolitan Area

• Spearhead the creation of cutting-edge organizational systems that elevate customer environments, transforming them into tidy, functional, and clutter-free spaces.• Responsible for all facets of the sales cycle including company introduction and services overview, current client pain points, and desired outcomes.• Independently redesign and reorganize various living spaces, including kitchens, pantries, home offices, master closets, bathrooms, nurseries, bonus rooms, attics, and garages.• Deliver effective and timely communications throughout the project lifecycle.• Seamlessly executes project planning by implementing organized systems in clients’ homes while maintaining a 100% satisfaction rating by consistently meeting and exceeding expectations.• Nurture and cultivate new and existing client relationships through the company sales pipeline.• Created and manage all company communications including website design and maintenance, print advertisements, sales flyers and social media posts.• Company’s email marketing platform administrator (Mail Chimp) to extend the customer experience beyond in-home interactions.• Efficiently manage all back office related tasks including scheduling, calendar management, inbound and outbound calls, email correspondence, office/ document management, ect.

Albany, New York Metropolitan Area

• Developed and maintained all brand related graphic templates to ensure a consistent and cohesive brand identity.• Created evergreen informational PDF downloadables used for lead generation with the goal to convert social media followers to customers.• Updated all customer facing documentation including website, course materials and email marketing initiatives which resulted in consistent, on-brand messaging.• Crafted email promotions via Adobe Creative Suite for the visual side and implemented creative copywriting to extend the customer journey from social media into email.• Initiated and maintained the monthly company newsletter.

Albany, New York, United States

• Managed the execution and creation of all promotional strategies across social platforms and emailmarketing.• Assumed Lead Event Director role where I coordinated all aspects of the company’s virtual wine tasting events via Instagram and Facebook Live.• Designed and maintained the company logo, website and promotional materials ensuring consistent and cohesive brand identity and messaging.• Drove a lead generation focused conversion program from the company’s social network accounts.• Created the back-end organizational system for campaign planning, content curation, scheduling,implementation and reporting.• Initiated and maintained partnerships with local industry experts to market and promote the brand image.

Slingerlands, New York

• Ensured all guests received friendly, professional, courteous and timely table support.• Trained new wait staff and provided insights and suggestions on Bellini’s best practices.

Florence Area, Italy

• Expertly managed campaigns by developing strategies that leveraged social media, email marketing, event coordination, and graphic content to increase brand awareness.• Responsible for social media strategy planning, implementation and performance tracking for both daily executions and long-term campaign success.• Developed corporate strategies and managed brand awareness campaigns that leveraged social media, email marketing, event coordination, and graphic content, increasing communications by 143% andrevenue by 357% year-over-year.• Managed large weekly events holding upwards of 200+ attendees to drive brand engagement and create revenue growth.• Created and automated numerous targeted email campaigns, one of which resulted in a company record $10k+ in pre-sales revenue.• Designed promotional materials and marketing collateral to increase brand awareness, event participation, and sales.• Established, maintained and managed strategic partnerships to implement international promotional strategies, including Bacardí Brand Homes, Barcelona, Spain.• Supervised and mentored a team of 2-5 interns quarterly providing company and marketing best practices training.

Florence Area, Italy

Latham, Ny

• Designed and developed engaging content for seven restaurants utilizing industry best practices to drive brand awareness and revenue growth.• Created digital content used to promote brands on social media and websites, driving traffic and increased audience engagement.• Used Adobe Creative Suite to design new menu designs for all restaurants.

Bristol, Rhode Island

Selected to represent Roger Williams University on team designing rebranding strategy for client, Tai Pei Frozen Food, placing second in national competition.

Bristol, Rhode Island

• Gathered, analyzed, and recorded data for use by the graduate department.• Assisted open house events and prepared informational pamphlets to promote university programs.

Warren, Ri

• Organized seating arrangements in the restaurant, greeted customers, answered and made outgoing calls to confirm reservation status'.

Delmar, New York, United States

• Answered incoming call traffic.• Scheduled new and existing clients for tune-ups.• Filed paperwork for the office.• Kept the online database organized.

Bachelor Of Science (B.S.), Marketing, Major Gpa: 3.5

Activities and Societies: NSAC: National Student Advertising Competition 2016-2017: -Chosen to represent Roger Williams University.

Education record