Alexis Pennachio Email & Phone Number

Chapel Hill, NC, US

• Product Manager: Ecommerce | Starting in March 2024Sr. Product Specialist: Ecommerce | August 2022 - March 2024
• Supporting multiple teams responsible for the shopper experience from homepage to checkout with a focus on iteration, testing, and adapting to reach business goals
• Analyze data to determine feature improvements; conduct competitor research, participate in user interviews, gather product requirements, organize assets and documentation
• Leading team collaborations to refine and plan work, defining user stories and requirements while managing sprint goals to ensure on-time execution of projects that align with the company roadmap
• Assist with QA for features in development and commit to an agile and scrum workflow to continue to test, iterate, and improve on released features

Durham, North Carolina, United States

Gathering data and conducting research to create high-fidelity mockups that deliver quality user experiences. Participating in an agile workflow with members of the Product and Engineering teams, where we work to iterate and improve on the front end customer experience of Spoonflower.com.

Executed higher level brand-focused projects, both print and web based including; landing pages, brand guides, magazines, packaging, email and promotional campaigns, sponsorship and partnership assets. Coordinated and communicated with internal departments for ongoing and upcoming projects. Managed, prioritized, and scheduled tasks for the design team.

Completed a wide variety of projects focused on appealing to current and new customers including; printed magazine publications, promotional campaigns, paid advertisements, blog assets, as well as email and social media campaigns.

Raleigh, NC

Responsibilities included creating email headers, sales sheets, designing and maintaining web pages, as well as creating layouts for brochures and reports.

Raleigh, NC

Working for the Head of the Art and Design department at the College of Design to archive all past and present student content.

Raleigh, NC

Responsible for designing posters, signs, and brochures geared toward educating NC State students and the community about recycling. Created designs and collateral for the NC State pizza box composting campaign launched in the Spring of 2014.

Charlotte, NC

Assisted the master art teacher at the museum with daily tasks and weekend events for young children and their families. Also acted as an assistant teacher for a variety of week long art camps for children (ages ranging from 3 to 18 years old).

Masters Of Art And Design, Animation And New Media

Activities and Societies: Research Assistant for Professor in Art and Design Department / Archived past student content for the Head of.

Bachelor Of Arts (B.A.), Studio Art

Activities and Societies: Presidential Scholar & National Society of Leadership and Success