Alex Krasny Email & Phone Number

San Mateo, Ca, Us

Wiser Solutions® is the global leader in Commerce Execution SaaS products. Our Commerce Execution Suite provides brands, retailers, brokers, and distributors with the intelligence needed to make better decisions, online and in-store. Wiser’s platform supports a variety of use cases, from market awareness and price management to shelf intelligence and retail execution.

Edina, Minnesota, Us

Nerdery is a digital business consultancy. Much more than consultants, we’re allies on your digital journey. We prepare you for the opportunities at hand and the bigger ones down the road. Bridging strategy to execution to all the operational pieces, we create things that accelerate your company as a whole, thoughtfully crafted to deliver on every level.◊ Conduct a variety of user research activities including interviews, surveys, usability testing, card sorting, A/B testing, persona creation and journey mapping◊ Design and develop fully-functional prototypes using Axure and Figma software◊ Perform as subject-matter expert by helping clients set measurable and accurate goals for usability of their products◊ Ensure all designs and prototypes conform with WCAG AA standards

Further is one of the Top 10 HSA administrators in the country and has been driving innovation in medical saving accounts for over 25 years. SelectAccount administers HSA, HRA, FSA, and VEBAs. Further manages more than half a billion dollars in consumer medical savings accounts.◊ Design and develop fully-functional prototypes using Axure software◊ Create and maintain consistent design standards in the form of pattern library and CSS styles◊ Perform end-user interviews, surveys, user testing to gather requirements for major projects◊ Responsible for accessibility documentation and standards (WCAG, 508, ADA conformance)◊ Engagement Action Team member responsible for leading initiatives to improve company culture◊ Leader of Further Green Team leading the company to be healthy and sustainable (Veganuary)

MobCon is a two-day mobile technology conference, which brings together some of the most innovative mobile minds to deliver the latest in mobile information. ◊ Designed MobCon mobile application◊ Optimized social media profiles on all networks◊ Attracted and secured speakers and sponsors◊ Generated $15,000 in ticket sales through social promotions◊ Managed social engagement live during conference◊ Sourced, designed, and ordered conference signage

Minneapolis, Mn, Us

Content Creation & Distribution◊ Incorporated company leaders in content creation and distribution◊ Researched, developed and produced relevant blog posts◊ Generated 10 leads through targeted content campaigns in 2014◊ Blog accounted for 49% of all web traffic in 2014Social Media Management◊ Created and maintained a comprehensive social content strategy◊ Produced image assets for social sharing (infographics, charts, catchy images)◊ Managed Facebook, Twitter and LinkedIn paid advertising budget◊ Social Media Reach Increased by 2300% ◊ 16 leads generated through social in 2014Web Development◊ Worked closely with marketing team to generate inbound leads◊ Performed SEO-driven A/B testing on website landing pages◊ Built landing pages and blog posts with UX/UI best practices in mind◊ Improve website performance in terms of speed & usability◊ Personally built over a dozen client websites

My men’s lifestyle blog focuses on fashion and video games. Content includes how to tie necktie videos, product reviews, video game videos and a weekly podcast. All content distributed using social media channels.◊ 60,000+ YouTube subscribers◊ 12,000,000+ total video views◊ 850,000 website sessions in 2014

Bachelor’S, Journalism

High School Diploma, Liberal Arts And Sciences/Liberal Studies