Senior Vice President, Client Development
CurrentLeading new business efforts at TrueSense for national nonprofit organizations and food banks.TrueSense Marketing is still a family-owned donor marketing agency, rare in today’s fundraising environment. We have grown both our tech and talent by investing in it ourselves, not by acquisition, private equity, or as a holding of a large multinational media conglomerate. Because we have chosen to grow in this manner, we can pursue innovation, technologies, and subject matter expertise without obligation to outside interests or competing internal P&Ls. This means we never have to place your interests behind the needs of our business model. It also means we can drive innovation and data-driven fundraising solutions across all channels and execute tactics in every phase of your program, without ever leaving the TrueSense-controlled circle of data management, strategy, analysis, creation, production, and account service. We call this Full-Circle Fundraising. It’s a silo-free business model that holistically delivers the unique services appropriate to your specific needs. We built the Full-Circle fundraising model for one reason only: our clients — and their missions — do not exist in silos, so neither should we.