Anna Garrison Email & Phone Number

New York, NY, US

New York, New York, United States

New York, NY

• Independent consultant specializing in music-driven creative campaigns and brand partnerships. Services include project + account management, talent relations, content strategy and creation, operations and process.
• Sponsor manager for all 28 cannabis sponsors at Outside Lands 2019
• Primary liaison between brands, festival leadership, and government regulatory… Show more Independent consultant specializing in music-driven creative campaigns and brand partnerships. Services include project +.
• Primary liaison between brands, festival leadership, and government regulatory bodies
• Helped secure 1st ever permit to legally sell and consume cannabis onsite at a major US event
• Pioneered production workflows to ensure compliant, safe cannabis activations and marketplace, resulting in +seven-figure sales and zero requests for medical transport across all 3 daysClient Spotlight: Give a Home.

New York, New York, United States

Glenn Okun Faculty Scholarship (full tuition, merit-based)Co-President: Entertainment Media Sports AssociationCo-President: Stern AdventuresCo-Producer: Media & Entertainment Conference, hosted in partnership with Columbia Business SchoolVP: Student Government, Community EventsAVP: Stern Tech Association (Corporate Relations)AVP: Graduate Marketing.

- Supported marketing strategies through data, testing, and insights -Translated complex data into actionable insights through storytelling dashboards and visualizations - Responsible for collecting reporting/analysis requirements, working with the engineering team to ensure proper data flows, and partnering with Marketing teams to provide clear strategic.

New York, New York, United States

• Building upon consulting success, transitioned in-house to continue designing global cross-team operations and overseeing campaign production for a growing partnerships business (100% YOY revenue 2017-19). Production:
• Led campaign production and account management for 63% of department business, including hiring and managing teams of 10-20 contractors per campaign, overseeing successful brand integration, talent curation, content.
• Led campaign production and account management for 63% of department business, including hiring and managing teams of 10-20 contractors per campaign, overseeing successful brand integration, talent curation, content.
• Achieved 146% of goal profit margin, contributing to department's strong revenue growth
• Clients include Pernod Ricard, Havas Media, Hyatt Centric, Firestone, 20th Century FoxStrategy + Operations:
• Developed and streamlined company templates, workflows and processes including: automated vendor payment systems, media tracking + reporting, content edits and approvals, project management resources

Brooklyn, NY

• Paper Garden is a music & art-centric creative agency and record label based in Downtown Brooklyn, with a longstanding history of vinyl releases. Senior Producer - The Frye Listening Party, powered by Paper Garden.
• Vinyl listening parties in 8 US cities to celebrate Brother Osborne’s Port St. Joe record release
• Responsible for all promo, production logistics, content creation, reporting
• Identified and secured Master & Dynamic and Crosley as additional campaign… Show more Paper Garden is a music & art-centric creative agency and record label based in Downtown Brooklyn, with a longstanding history of.
• Identified and secured Master & Dynamic and Crosley as additional campaign partners
• Following successful launch, client extended a one-day in-store activation to a full-month installation nationwide Show less

NY, NY

• The Participation Agency is an NYC based award winning creative agency. We translate digital experiences into lived experience, building an affinity between consumers and brands with cutting-edge experiential.
• 2018 Grace Hopper… Show more The Participation Agency is an NYC based award winning creative agency. We translate digital experiences into lived experience, building an affinity between consumers and brands with.
• 2018 Grace Hopper Celebration: brand programming and multi-event activation
• Responsible for staffing, production and internal agency coordination across 7 days of public and private activations for premier agency account
• Led selection and implementation of project management software, team training and overhaul of existing production processes to fit new system Show less

Brooklyn, NY

• The Wild Honey Pie is a Brooklyn-based media and events company. We work closely with artists, brands, management companies, and labels to support the very best emerging musicians via compelling original video content.
• Designed and sold music-based brand partnership packages for TWHP's festivals, special events, and digital platforms
• Responsible… Show more The Wild Honey Pie is a Brooklyn-based media and events company. We work closely with artists, brands, management companies, and labels to support the very best emerging musicians via compelling.
• Responsible for full sales cycle from prospecting through contract negotiation, production, reporting and renewal
• Led brand partnerships for The 2017 Beehive showcase series at SXSW (Austin, TX) and Northside Fest (Brooklyn, NY) Show less

Greater New York City Area

• Designed and implemented GME’s regional event and sponsorship strategy with budget in excess of $1.2MM
• Produced 50+ activations/month on average, including design, material sourcing, staffing, insurance, permits, travel, payments
• Business owner for 200+ local and national partner accounts
• Promoted twice in 6 months, from sales team to partnership assistant to regional program coordinator with management responsibilities.

Medellín, Colombia

• Proposed, designed, and executed a mixed-methods psychological study of at-risk adolescents at a K-12 public school of 2,000 students in Medellin
• Developed and implemented a practical intervention for aggressive adolescents tailored to local community as a result of findings
• Cultivated a coalition of government, private sector and university support over the course of the study, managing stakeholder expectations and influence
• Organized day-long training conference based… Show more
• Organized day-long training conference based on my resilience study for 500+ local educators and mental health workers in collaboration with Secretary of Education for Medellín
• Presented as keynote speaker at said conference (in Spanish) Show less

Medellín, Colombia

• Taught 4 weekly English language workshops and managed American cultural programs; increased participation 300% through outreach and marketing initiatives
• Designed and executed an independent social project assisting a public school psychologist in a neighborhood with high rates of poverty and survivors of conflict displacement
• Focused on providing mental health support for faculty, students, and their families; documenting life histories, psych assessments, and preliminary… Show more
• Focused on providing mental health support for faculty, students, and their families; documenting life histories, psych assessments, and preliminary research preparation.
• Secured blessing of local social groups to conduct work in neighborhood with ‘invisible borders’ Show less

Washington, D.C.

• Assisted in several psychology studies; responsible for running participants, coding data, completing literature searches, etc.

Washington, D.C.

• Gained experience in performing psychological studies
• Lead focus groups, collected/coded data, recruited and ran participants, administered tests, reviewed/summarized the literature
• Learned ethical research standards
• Most activities conducted in Spanish

Master Of Business Administration - Mba, Entertainment, Analytics, Strategy

Bachelor Of Arts (B.A.), Summa Cum Laude, Psychology

Activities and Societies: Phi Beta Kappa, University Honors Program, Alpha Delta Pi, GW Shakespeare Company (Vice President 2010).

Intensive Spanish Program, Spanish, Psychology

Activities and Societies: Club de Senderismo (Hiking Club) Institute for Study Abroad--Butler