Key Responsibilities:Strategic Planning: Develop and implement comprehensive marketing strategies aligned with the mall's objectives, including promotional events, advertising campaigns, and digital marketing efforts.Team Leadership: Lead and mentor a team of marketing professionals, including marketing coordinators, graphic designers, and social media specialists, to ensure effective execution of marketing plans.Tenant Collaboration: Foster strong relationships with… Show more Key Responsibilities:Strategic Planning: Develop and implement comprehensive marketing strategies aligned with the mall's objectives, including promotional events, advertising campaigns, and digital marketing efforts.Team Leadership: Lead and mentor a team of marketing professionals, including marketing coordinators, graphic designers, and social media specialists, to ensure effective execution of marketing plans.Tenant Collaboration: Foster strong relationships with mall tenants to coordinate joint marketing initiatives, aligning with their individual brand strategies. Budget Management: Develop and manage the marketing budget. Brand Management: Oversee the maintenance and enhancement of the mall's brand image, ensuring consistency across all marketing. Event Planning: Conceptualize, plan, and execute engaging events and activations within the mall premises to drive foot traffic and enhance customer engagement.Digital Marketing: Develop and oversee digital marketing campaigns, including social media, email marketing, and website management, to increase online presence and drive customer engagement.Market Research: Conduct market research and analysis to identify consumer trends, competitor. Performance Measurement: Establish key performance indicators (KPIs) to measure the effectiveness of marketing initiatives, analyze data. Community Engagement: Collaborate with local communities, organizations, and influencers to enhance the mall's presence Show less

Results-driven Digital Marketing Manager with a passion for building and nurturing brands that resonate with target audiences. Proven ability to develop and execute brand strategies that drive brand equity and market share growth. Skilled in managing brand portfolios and identifying opportunities for brand extensions. Strong project management skills, with the ability to execute multiple branding initiatives simultaneously. Excellent interpersonal skills, adept at building and maintaining… Show more Results-driven Digital Marketing Manager with a passion for building and nurturing brands that resonate with target audiences. Proven ability to develop and execute brand strategies that drive brand equity and market share growth. Skilled in managing brand portfolios and identifying opportunities for brand extensions. Strong project management skills, with the ability to execute multiple branding initiatives simultaneously. Excellent interpersonal skills, adept at building and maintaining strong relationships with internal and external stakeholders.(SEM) Search Engine Marketing:1. Google AdWords Specialist (PPC)2. Creating Online Campaigns3. Increasing ROI4. Exploring ways to market services across communities5. Setting up ways to promote services in related platform6. Email Marketing(SMM) Social Media Optimization:1. SMM campaign making 2. Carrying out SMM Campaign for effective brand recognition3. Monitoring SMM campaign for better visitor and customer engagement4. Generating leads from Social Media by doing viral content promotion5. Researching interesting content for social media to make it viral6. Better visitor engagement through company/website pages/profiles at social media sites7. Generating sales by sharing offer banners to the social mediaLocal Business Optimization (Map Optimization):1. Website local address optimization through local listing sites2. Business Listing Optimization major websites3. Increasing Citations in targeted areasGoogle Analytics:1. Visitors Engagement Tracking2. Tracking Visitors3. Visitors Flow Chart Analysis Show less

-Developing Strategies for All the Marketing Mediums on annual , Semiannual basis-Responsible for handling PHA and All Boards across network for yearly taxes. -Coordinate with the media, research, digital and creative partners for campaign planning and execution.-Responsible to give inspiration to creative agency and to approve KV for each campaign from the directors and to get execute the same-Responsible to manage marketing campaigns across print, broadcast and online… Show more -Developing Strategies for All the Marketing Mediums on annual , Semiannual basis-Responsible for handling PHA and All Boards across network for yearly taxes. -Coordinate with the media, research, digital and creative partners for campaign planning and execution.-Responsible to give inspiration to creative agency and to approve KV for each campaign from the directors and to get execute the same-Responsible to manage marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands-Strong Coordination with ecommerce team for better sales.-Responsible to monitor Website on page/off-page Optimization -Supervising advertising, product design and other forms of marketing to maintain consistency in branding-Collaborating with creative studios, agencies and vendors to develop marketing collateral from concept to final execution-Developed compelling web content and ensured that strategic and updated information is posted on website and social Media as per the brand objectives -Development of brand architecture and in measuring the equity of the brand.-Developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.-Responsible for planning and execution of photo-shoot in coordination with photographer. -Responsible for media printing (catalogs, flyers, buntings, comment book etc.) -Coordinate with finance to lock vendors and agencies rates and to process their invoices and quotation.-Responsible for building PR with media personals and celebrities for product & brand association. -Provide support to the sales team and devising store level advertising plan.-Handling of ATL/BTL Marketing Communication Channel includes media buying and selection.-Distribution of promotional designs to respective branches Show less

1.After detailed discussion with top management on overall marketing strategies and after performing competitor analysis, responsible to develop season wise branding activities plan in the start of the year by keeping in view Vibractive yearly marketing budget, therefore organization follows the plan in its true spirit.2.Research and evaluate new opportunities, demand for potential products, identify customer needs and competitors’ insights. 3.Responsible to finalize the “BIG IDEA” of… Show more 1.After detailed discussion with top management on overall marketing strategies and after performing competitor analysis, responsible to develop season wise branding activities plan in the start of the year by keeping in view Vibractive yearly marketing budget, therefore organization follows the plan in its true spirit.2.Research and evaluate new opportunities, demand for potential products, identify customer needs and competitors’ insights. 3.Responsible to finalize the “BIG IDEA” of every seasonal add campaign and discuss with GM. On approval, further carry on the campaign process and completed it in the defined timeline.4.Create overall Campaign plan inclusive advertisement messages and promotion mediums with budgets and get approval for the plan document from General Manager. 5.Responsible for on time launching of Packages/Campaigns by first arranging and coordinating with Agency, Operations Manager, Marketing Executives and Team at We Play, Sky Zone and Viva Fit6.Perform Media buying for ATL and BTL as per campaign plan. 7.Responsible to ensure that printing & branding material of Packages/campaigns are properly placed at retail outlets so that walk-in customers relates the ad campaign which they see through other promotion mediums.8.Ensure proper placement of marketing material, advertisement and provide maximum ease to customers.9.Ensure branding for all the facility10.Ensure that Digital Media Marketing is linked with overall marketing campaign We Play, Sky Zone and Viva Fit by finalizing all the messages uploaded on digital media like website, Facebook etc.11.Regularly monitor the activities on Social Media and outsourced Digital Marketing Agency so that company can get the best out of them. 12.Responsible to calculate the proactive and reactive Return on Investment (ROI) of every ad campaign and submit the report to top management . Show less

Responsible for Social Media Management.Managing Social Platforms with ads on Facebook, Insta and Twitter.Managing PR, Social Events.Oversee development and execution of daily content calendar, including plotting digital marketing campaign(s) activation and asset needs.Manage vendors, artists, producers and independent contractors in the development of content and assets.Manage the performance and effectiveness of content, using analysis to inform future methodologies and… Show more Responsible for Social Media Management.Managing Social Platforms with ads on Facebook, Insta and Twitter.Managing PR, Social Events.Oversee development and execution of daily content calendar, including plotting digital marketing campaign(s) activation and asset needs.Manage vendors, artists, producers and independent contractors in the development of content and assets.Manage the performance and effectiveness of content, using analysis to inform future methodologies and approaches. Effectively use data to share a narrative, including trends, with fellow team members and partners.Managing content for Tune.pk.Uploading.Content writing,Content Moderation.Responsible for the daily content publishing, posting, developing and curating.Heading Tune with Mustafa Show PR with Bloggers and Celebs.Responsible for Tune Collaborations with other brands. Managing Tune Live StreamingSocial media management & PR role at Tune Tales Show less

Responsible for prospecting SMEs and explore new markets of potential clientele.Responsible for planning and strategizing Sales Plan for allocated territory on monthly basis.Responsible for going to qualified meetings. Give a complete online demonstration of ROZEE.PK products & services and close sales.Responsible for preparing proposals for customers based on their needs, including creative, innovative, novel, unique concepts and approaches with the help of Team… Show more Responsible for prospecting SMEs and explore new markets of potential clientele.Responsible for planning and strategizing Sales Plan for allocated territory on monthly basis.Responsible for going to qualified meetings. Give a complete online demonstration of ROZEE.PK products & services and close sales.Responsible for preparing proposals for customers based on their needs, including creative, innovative, novel, unique concepts and approaches with the help of Team Manager.Responsible for negotiations with clients and assisting/participating in the negotiations process.Responsible for creating and building client relationships.Responsible for attending various events organized or participated by the company.Provide timely feedback to the Team Manager regarding activities and meetings done with clients using CRM software.Increasing new clients as well as keeping good relationship with existing clients. Show less