Ali Mirza Email & Phone Number

Pakistan

Karāchi, Sindh, Pakistan

1. Strategized, designed, and managed paid digital marketing across Google and Meta with a large monthly budget, yielding excellent results (Gross Sales 5600% | Sessions 2000% | Conversion Rate 74% | Orders 3.7K | AOV 48%). - Lingerie Category 2. Strategized, designed, and managed paid digital marketing campaigns across Google and Meta with significant monthly budget outcomes (Gross Sales 126% | Sessions 137% | Orders 104% | AOV 10%) - Cosmetics and Skin Care 3. Strategized, planned, and managed paid digital marketing across Google, Meta, and Facebook with significant monthly budget outcomes (Gross Sales 374% | Sessions 542% | Orders 90% | AOV 748%)-Perfume Category4. Strategized, designed, and managed paid digital marketing across Google and Meta, resulting in a 300%+ increase in revenue, a 250% increase in ROAS, and a 20% drop in CPM 5. Developed robust conditional Push and pull campaigns based on customer interactions with the platform that improved retention by 40% (Mid Funnel) 6. Created reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion rate7. Established in-house knowledge of marketing content leveraged by the sales team to improve customer LTV by 18% (Funnel Artworks)8. Launched SEM campaign for high volume and phrase match keywords that resulted in a 140% up in unique sessions, 9.81% session per user, 105%-page views, and 79% new customer acquisition9. Working on 9+ brands with 70% BOF campaigns reflecting the Ecom channel growth of almost 2.5x (GOLY) 10. Measure ROI and KPIs (CRO based campaign)11. Prepare and manage digital marketing budget followed by e-commerce as well as retail sales12. Launched Offline to Online conversion strategy for one of our brands with geo-targeted based campaigns resulting in 30% up in footfall13. Responsible for Performance Marketing Campaigns. (Awareness & Conversions)

Karachi

1. Launched E-commerce in 2019 with 1.8 million monthly sales on B2C platforms resulting in YOY growth of 300% in 2020 and 136% in 2021 followed by 132% in 2022 till Nov 2. Launched universe expansion plan with the help of multiple e-Com distributors to leverage B2B sales with major players like Bazaar, - In 2019, E-commerce was launched, with 1.8 million monthly sales on B2C platforms, resulting in YOY growth of 300% in 2020, 136% in 2021, and 132% in 2022 till November. 3. Launched a universe growth strategy with the assistance of several e-Commerce distributors in order to leverage B2B sales with significant companies such as Bazaar, Dastagyr, Retailo, Ordercall, Pandamart, and others.4. Used as a Digital Lead resource in several Branded campaigns. 5. In charge of digital media buying and planning across all three categories. 6. In 2020, Finedaily's website was launched alongside Kingtox and Krone.7. Run collaborative advertisements with a marketplace such as Daraz, resulting in a 25% boost in followers and sales.8. Develop a comprehensive business plan from 2019 to 2022 that incorporates a GTM strategy and an O2O strategy that results in in a 189% average in Sales till Nov 20229. Measure ROI and KPIs 10. Prepare and manage digital marketing budget 11. Oversee all the company's social media accounts 12. Manage and improve online content, considering SEO and Google Analytics

Karachi

Identifying the most appropriate vehicle for building awareness of a client's brand.Establishing and maintaining contacts with clientsProofreading and checking content prior to the release of the advert.Evaluating the effectiveness of the campaignBooking the space or airtime once the campaign plan has been agreed with the client.Negotiating the best deals for the campaign to keep within the budget.Monitoring the effectiveness of the campaign.Worked on DV 360 to execute the campaignPlanned and executed a successful media campaign for the launch of a new product for our clientsConducted a competitive analysis of media spending for a major client

Karāchi, Sindh, Pakistan

Manage an Amazon Account. Can work on Product hunting tools. Order Fulfillment tasks start from Inventory replenishment to shipping FBM orders to customers.Provides customer service for Amazon Customers on the client’s behalf and handling Returns, Refunds. 5-Management of an Amazon Listing from inception to optimization.Advertisement campaign Management for Amazon (PPC).Product Launch and Ranking

Karachi

Contacting potential clients to establish contact and arrange meetings.Planning and overseeing new marketing initiatives.Increasing the value of current customers while attracting new ones.Attending conferences, meetings, and industry eventsDeveloping quotes and proposals for clients.

Karachi

Maintaining a positive, empathetic, and professional attitude toward customers at all times.Responding promptly to customer inquiries.Communicating with customers through various channels.Acknowledging and resolving customer complaints.Knowing our products inside and out so that you can answer questions.Processing orders, forms, applications, and requests.Keeping records of customer interactions, transactions, comments, and complaints.Communicating and coordinating with colleagues as necessary.

Dubai, United Arab Emirates

Completing the tasks and duties assigned during the course of the training Period.Observe and learn from experienced workers to acquire knowledge of standard operating procedures for better execution of departmental duties.Worked on multiple departments indoors, outdoors to maximize the learningWorking in teams to achieve higher goals.To maintain office culture.To provide quality work.

Balochisan, Pakistan

Worked with a Mechanical Erection Company named : M.E.C.C. Ensure efficient technical projects execution according to the scope, budget, and schedule considering legal regulations, norms, procedures, and internal standardsSolve technical issues concerning the projectUnderstanding project requirements and completing all duties assigned by the SupervisorShadowing senior staff members, asking questions, and assisting wherever possible Conducting research and traveling to the siteObserving health and safety regulations at all timesParticipating in meetings and attending workshops and other training initiatives

Balochisan, Pakistan

Working with the technical team to learn the roleAssist with documentationCreating and maintaining the Technical training library

Master Of Business Administration - Mba, Marketing

Bachelor'S Degree - (B-Tech), Mechanical Engineering, 3.7 Cgpa

Certified Health & Safety Environment, Office Management And Supervision, Distance Learning In British Council Uae

Diploma Of Associate Engineering, Mechanical Engineering

I.Com, Business/Commerce, General

Matriculation, Computer Science

Master Of Business Administration - Mba, Marketing