- Acquired MENA's fastest-growing youth recruitment platform Oliv in May 2023.- Leading a dynamic team to empower over 400K users in their career journeys, bridging the gap between talent and opportunity.- Servicing clients across the region ranging from multinationals, government organizations & startups. Helping them reduce their hiring costs and efforts.- Driving innovation within the product with new features and solutions.

- Leading Operations & Product at Linkstar. Working closely with all stakeholders & investors. Have built a team of 30 people. - Have successfully built a product and delivered it across product lifecycle. Defined and built release plans, user stories, product launch and built and agile culture for robust implementation of the feedback.- Raised an angel & Pre-Seed round at $5m valuation. - Leading the product vision, execution of roadmap and communication of the product strategy to… Show more - Leading Operations & Product at Linkstar. Working closely with all stakeholders & investors. Have built a team of 30 people. - Have successfully built a product and delivered it across product lifecycle. Defined and built release plans, user stories, product launch and built and agile culture for robust implementation of the feedback.- Raised an angel & Pre-Seed round at $5m valuation. - Leading the product vision, execution of roadmap and communication of the product strategy to the all the teams. - Mapped the KPIs & OKRs for the product. Established a process to lead the development around them & successfully deliver results to double product adoption MoM & increase monthly revenue.- Working alongside the business side and co-leading growth to build relevant business cases and drive executions on new strategies. - Doubled business growth MoM and increased client retention rate to 90%. - Built an efficient sales funnel which lead to an increase of ROAS by 3X & increased conversions by 1.5X. - Developed on new channels to increase subscription revenue for the product. - Collaborating with both internal and external stakeholder to validate requirements and prioritise them.- Have successfully acquired several international and local clients and have been managing them.- Strategized, developed & built products for Moveit and Find My Doctor which resulted in them raising their pre-seed rounds. - Have been partnering with Emilian Popa in designing brand strategy & development of ecommerce stores for his start up, Expand Health & Ilara Health. - Have been collaborating on building operational technology and company-wide ERP with Astor.pk, Pakistan's prime importers and distributors of brands like Revlon, Creme 21. Provided consultancy to them for developing a core digital strategy.- Have successfully strategised and developed digital solutions for 50+ clients across 5 continents for various technology and digital solutions. Show less

- Liaising with clients to discuss and identify their marketing requirements. - Working with the team to devise strategy and content that meets the requirement of the clients and enhances their digital presence & increasing their business. - Developed digital and PR strategies resulting in successful brand building of top brands like Engro Corporation, Qatar Stock Exchange & Bonanza Satrangi. - Developed new campaigns for Bonanza which resulted in an increased market share &… Show more - Liaising with clients to discuss and identify their marketing requirements. - Working with the team to devise strategy and content that meets the requirement of the clients and enhances their digital presence & increasing their business. - Developed digital and PR strategies resulting in successful brand building of top brands like Engro Corporation, Qatar Stock Exchange & Bonanza Satrangi. - Developed new campaigns for Bonanza which resulted in an increased market share & improved digital positioning. Bonanza successfully penetrated the top ten retailers list.- Worked on new pitches & campaigns which resulted in successful acquisition of new clients like Engro Foundation, Bonanza Beauty, Transworld, 7Services(Qatar), Qatar Stock Exchange & LaundrEZ. - Designing, presenting and budgeting campaigns for the clients which leads to an increased sales. - Managing communities on social media.- Analyzing monthly numbers, competitors and composed reports on basis of that. - Designing and managing PR of clients to ensure the brand image is portrayed accordingly and managing crisis.- Working with prominent organizations like Engro Corp, Zong, Bonanza Satrangi, Ministry of Human Rights & more.- Have managed several influencer marketing campaigns. Other major campaigns delivered include I am Satrangi (Bonanza Satrangi), Reels for Rights ( Ministry of Human Rights), Quetta Gladiators PSL V (Engro Corp) and multiple other initiatives for Emaar Pakistan & Happilac Paints too. Show less

Served as a Human Resources intern in the talent acquisition team. Liaised with different departments to fulfill multiple vacancies. Created a talent database. Shadowed interviews to develop a stronger understanding of human resources process and interviewing skills.

• Assisted the marketing team and prepared feasibility proposals for new clients and responded to their queries as part of the tasks too. The significant aim was to retain existing clients and acquire new ones.• Worked with the manager to negotiate deals with existing clients for the upcoming sales quarter which eventually lead to an 8% increase in sales. • Recorded customer's portfolio and sales data using Microsoft Excel and Salesforce.• Frequently involved in analyzing sales… Show more • Assisted the marketing team and prepared feasibility proposals for new clients and responded to their queries as part of the tasks too. The significant aim was to retain existing clients and acquire new ones.• Worked with the manager to negotiate deals with existing clients for the upcoming sales quarter which eventually lead to an 8% increase in sales. • Recorded customer's portfolio and sales data using Microsoft Excel and Salesforce.• Frequently involved in analyzing sales data and market conditions for individual products to predict upcoming seasonal demand. • Interacted with clients, prepared and presented presentation on Microsoft Powerpoint. Show less

Pyramid Logistics is leading logistics service provider for Afghan transit cargo. During the course of this rotational internship program I was placed in multiple departments to develop necessary skills and understanding of the overall business process. • I was responsible for reviewing orders and maintaining communication with customs officials and foreign clients which enhanced my understanding of different business cultures.• I worked under the head of clearing department where I… Show more Pyramid Logistics is leading logistics service provider for Afghan transit cargo. During the course of this rotational internship program I was placed in multiple departments to develop necessary skills and understanding of the overall business process. • I was responsible for reviewing orders and maintaining communication with customs officials and foreign clients which enhanced my understanding of different business cultures.• I worked under the head of clearing department where I developed an understanding of the clearing process including filing bill of lading and other documents which lead to an understanding of the operations of Pakistan customs.• I was responsible for booking vehicles and containers in the transport department where the focus was on process of green and sustainable logistics and also implementation of agile principles. • I worked directly under the CEO to monitor the entire process and manage the operations. The aim of the CEO was to ensure that company created value for its clients as it implemented the ideology of TQM (total quality management) and to constantly improve customer services.• In the finance department, I was actively involved in reviewing bills and auditing accounts of the company which inculcated the habit of focusing on details. Worked on tailored made accounting software designed for the company. • Under the leadership of the finance manager, I worked on asset management of the owner of the company who indented to diversify his investments. Worked on different models to develop a scaled plan for his new sugar mill venture which was in partnership with a foreign group. Show less

During the summer internship program at Business Recorder, I was placed at AAJ TV. • I enhanced my knowledge of journalism, by working with numerous news departments, and assisting them with daily reports. I shadowed newscasters, report writers and producers during this period. • Assisted the producers of the sport desk in covering the Euro 2016. Wrote pre-match and post-match reports after conducting research on the games which were further edited by the head of the sports news… Show more During the summer internship program at Business Recorder, I was placed at AAJ TV. • I enhanced my knowledge of journalism, by working with numerous news departments, and assisting them with daily reports. I shadowed newscasters, report writers and producers during this period. • Assisted the producers of the sport desk in covering the Euro 2016. Wrote pre-match and post-match reports after conducting research on the games which were further edited by the head of the sports news department. • Worked under the Bureau Chief to analyze the daily content to understand and alter it to meet the requirements of the target audience. Show less

New Ways Trading Ltd provide numerous services to country's largest port authorities, renowned hotels and company's handling other large projects. During my time at the company I developed valuable analytical skills and CRM skills.• I worked alongside the manager in gathering and analyzing the quarterly data to determine sales pattern. The process also involved stock count and regular communication with the engineers placed on different sites in order to collect data to forecast sales to… Show more New Ways Trading Ltd provide numerous services to country's largest port authorities, renowned hotels and company's handling other large projects. During my time at the company I developed valuable analytical skills and CRM skills.• I worked alongside the manager in gathering and analyzing the quarterly data to determine sales pattern. The process also involved stock count and regular communication with the engineers placed on different sites in order to collect data to forecast sales to pre-order goods. During this process I developed vital excel skills.• I worked with the manager to prepare quotations and managed the billings. As part of presenting quotations, we prepared presentations and it lead to an improvement in my presentation and powerpoint skills. • I further coordinated with the existing and target customers to collect their data and strengthen the company's CRM tools which ameliorated them in improving services in the future. Show less

During my two year period at JNG Media, I worked with a fantastic team in order to deliver top-notch content and acquire valuable digital media skills. • I collaborated with senior management and established a football website named purelyfootball.com, then led a team which worked on the website which became the 30th most visited website in the UK after an year. • We developed a model to understand our target market using data collected from our multiple social-media platforms and… Show more During my two year period at JNG Media, I worked with a fantastic team in order to deliver top-notch content and acquire valuable digital media skills. • I collaborated with senior management and established a football website named purelyfootball.com, then led a team which worked on the website which became the 30th most visited website in the UK after an year. • We developed a model to understand our target market using data collected from our multiple social-media platforms and google analytics to create specific and quality content to boost our viewership.• Along with my co-workers we marketed and maintained the various social media accounts of the company which accounted for approximately five million followers to ensure that we meet our targets. This process created an understanding of vital E-commerce tools such as PPC, SEO Optimization, affiliate marketing etc. • I lead and organized my team which consisted of hardworking sports and social-media enthusiasts to cover football events, news and other happenings. • I coordinated with the CEO to analyze the company's investment plans as the company was determined to grow and provide more services. • After an year at JNG, I worked with my manager to provide strategic consultancy to new companies and PR companies intending to increase their reach on digital mediums. Show less