Alice Goode Email & Phone Number

London, England, Gb

New York, Ny, Us

As Senior Marketing Manager at LivePerson, I owned the Conversational Analytics portfolio of products. Within my first month, I successfully launched and coordinated the Go-To-Market strategy for these products including enabling internal sales teams and participating in an in-person event with prospects in New York City.I quickly upskilled to become a product evangelist, breaking down the intricate features into a clear value proposition that sales could effectively communicate to clients. I closely collaborated with sales and product teams to understand customer needs, articulate how our product solved them, and differentiate ourselves from competitors.Additionally, I led the Analyst Relations program at LivePerson, serving as the main point of contact between LivePerson and industry analysts such as Gartner and Forrester. Through proactive engagement, I ensured that analysts were well-informed about our value proposition and differentiators, ultimately securing favorable placements in industry reports and enhancing LivePerson’s reputation in the market.

Toronto, Ontario, Ca

As the sole Product Marketing Manager at CrowdRiff, I specialized in launching new products to market by conducting extensive research to determine accurate Product Market fit, messaging, and positioning. I also played a key role in creating pricing strategies. My role involved high engagement with customers and prospects to understand their perception of value and areas for improvement. Operating with an agile mindset, I embraced a “fail fast then pivot” mentality, successfully launching net new products while also managing the maintenance and growth of existing successful products.In addition to my core responsibilities, I traveled extensively, speaking at conferences and meeting face-to-face with customers. These efforts were aimed at establishing CrowdRiff as thought leaders and increasing our brand awareness in the market. This direct engagement with industry professionals and customers further solidified our position as a trusted partner and innovator in the space.

Mountain View, Ca, Us

As the Marketing Manager for Google Workspace, I participated in the complete marketing experience and product marketing strategy from beginning to end. This included determining positioning, naming, competitive analysis, feature prioritization, and external communications, shaping the voice of the product and helping it grow a loyal consumer base.I worked with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering, and more. My product knowledge, marketing expertise, and affinity with sales were needed to support this cross-functional team and help accelerate the Corporate and SMB business of Google Workspace in our priority markets in EMEA.I also helped lead Google Cloud’s Sustainability strategy in EMEA, developing our sustainability narrative, training sales teams, and meeting with customers to discuss their sustainability challenges. This also involved working with my counterparts in the US to develop a greater understanding of data center sustainability and renewable energy.

London, Uk, Gb

Starting off on the Unified Communications team and then transferring to the Mobility team, I managed a portfolio of solutions including WiFi , LAN and Microsoft Office 365. I maintained and developed the products in my portfolio at all stages of the product life cycle, giving me a wide range of experience in areas varying from New Product Development and Got To Market Strategy, to Product Management and Product Strategy.Working with a broad portfolio of products allowed me to gain technical knowledge in subjects such as networking, wired and wireless communications, cloud based computing and SaaS. I've had the opportunity to work cross-functionally with engineering, sales, solution architects, proposition, finance and legal teams to ensure alignment and success.

London, Gb

Collaborated with various stakeholders to design and launch Vodafone’s Care2020 strategy for Corporate customers, spanning Technology, Digital, Customer Operations, Enterprise, and Security. Focused on enhancing employee processes to elevate customer experiences, driving efficiencies, reducing costs, and boosting productivity. Employed ongoing situational analysis and result measurement to achieve objectives. Led a GDPR initiative to ensure compliance and data security for customers, while pioneering digital solutions to promote self-service through digital channels.

Carquefou, No Selection Required, Fr

Self-sought internship in Paris France. Wiztivi proudly provides brilliant and best-in-class User Interfaces (UIs) and multiscreen solutions in the Internet of Things multiverse. With clients including TV channels, Telecoms operators and Gaming consoles.As the marketing and communications intern, I worked bilingually to deliver:Website content production and editing, public relations, monthly news letters and external communications, event organising, client prospecting and marketing analytics using Adwords and Google Analytics.

International Business Studies With French, Marketing

Master Of Science Of Management, International Business/Trade/Commerce