Alice Burger Email & Phone Number

The Boxoffice Company is the world’s #1 provider of media, technology, and data for the global film industry. We operate a global network of media brands reaching over 74M movie fans across Europe and Latin America. We partner as well with leading search and discovery platforms, studios, and exhibitors of all sizes to help them connect directly with moviegoers and fans, using the latest innovations in ticketing, business intelligence, and digital marketing.The Boxoffice Company offers a collection of premium products including websites, mobile applications, CRM, and online ticketing solutions for thousands of exhibitors worldwide, generating hundreds of millions of dollars in box office revenue for movie theatres every year. Over 90% of internet audiences searching for movie showtimes and listings are exposed to data powered by The Boxoffice Company. Uniquely positioned at the heart of the entertainment industry, we also publish Boxoffice Pro magazine, the world’s leading source of business information for film professionals for the past 100 years.

Montreal, Quebec, Canada

Senior Marketing Manager for all Cineplex activities in Quebec and the Atlantic provinces, particularly:- the 40 Cineplex theaters in Quebec and the Atlantic provinces- the exclusive Eats & Entertainment concept “The Rec Room” in St. John's, Newfoundland- the tailor-made concept for teenagers and families “Playdium”, coming soon to Dartmouth, Nova Scotia.- the Video On Demand platform: Cineplex Store.Missions:- Multidisciplinary approach: competencies related to movie exhibition, food industry, arcade games, virtual reality, merchandising, Video On Demand.- Overseeing every provincial, regional and local initiative.- Adaptation of national programs to the various realities of each market.- Collaboration with all departments to ensure continuity of marketing actions: Operations, Film booking, Risk management, Management teams of each cinema ...- Collaboration with distributors to support film releases.- Constant reporting to the head office to ensure national-regional communication.- Overseeing the translation and adaptation process of all promotional material in French.

Montreal

In charge of marketing for the 20 Cineplex theatres in Quebec.

Montreal, Quebec, Canada

Montreal, Canada Area

Created in January 2017, MK2 l MILE END is a new player in the Canadian film industry.Follow us: facebook.com/MK2MILEENDMission: In charge of the marketing strategy, from creation to implementation, of films’ releases in theaters and Home Entertainment.30 feature films released in theatres including “Viceroy’s House”, “C’est la vie!”, “Faces, Places”, “Christmas & Co”, “Gauguin”.Specifically: - Close relationships with movie theaters in Quebec and English Canada, independents and chains;- Adaptation of international material for the Quebec market;- Briefing and creative follow-up of all promotional material;- Rigorous monitoring of budget and schedule;- Advertising campaigns on Digital, Radio, TV, Printed, Display;- Initiatives to create original and media-oriented events; - Follow-up of Press Relations;- Media and brands partnerships; - Analysis of data and statistics to improve campaigns;- Grassroot; Additional mission : Supervision of the Home Entertainment department:- Marketing and Sales with all stakeholders in the Home Entertainment market: laboratory, VOD platforms, DVD stores...- Monitoring of the incomes on a weekly basis;- Department development (recruiting, exploring new models).

Montreal, Canada Area

TVA Films is the theatrical and Home Entertainment distributor of TVA Group.Main mission: In charge of the marketing strategy for the releases of international feature films in theatres, and also of TVA TV shows and comedy shows from Evenko, Encore, Phaneuf and Juste pour Rire groups. Specifically:- Advertising campaigns in theatres and in stores;- Promotion with media and non-media partners;- Follow-up of Press Relations;- Creation and production of all promotional material;- Creation and production of all the packaging of DVDs.Additional missions for the International Sales department of TV programs: - Design and production follow-up of international trailers of the "Victor Lessard" series and the "La Relève" show;- Relationship with the international sales agent;- Creation of bilingual bibles for the international sales agent.

Montreal, Canada Area

Mission : Creation and execution of marketing strategies for theatrical and Home Entertainment releases.Per year: about 50 theatrical releases, and about 100 HE releases.Steps :- identification of the target audience,- SWOT analysis,- creation of the marketing strategy including budget and schedule,- implementation of the advertising campaign,- implementation of the partnership policy.Strengths :- Strategic and operational monitoring of a cross-platform advertising campaign: TV, Radio, Digital, Print, non-traditional media ...- Creation and production follow-up of advertising and promotional material.- Partnerships with media, brands, associations.- Creation of promotional concepts : happening, games, set's visits.- Organization of special events: premieres, festivals, press conferences.

Région De Montréal, Canada

Interactive production company specialized in the development of web and multiplatform projects. Our field of choice is the culture and entertainment industry. - Participate in the design of the following interactive platforms: o DRAGONS’ DEN (Quebec version) on Radio-Canada, second screen game and website.o VRAK LA VIE - broadcast on VRAKTV: game with interactive video concept on the website of the channel.o MONTE EN L'MANEGE - broadcast on ZTELE: immersive website with 7 promotional games.o WIXX - QUÉBEC EN FORME campaign for young people aged 9-13: design of a gamification system and redesign of the website.o Advent Calendar - broadcast on TELE QUEBEC: interactive production and video.o CPAC - the Parliamentary Channel: mobile application design (iphone and ipad). o 1000 DAYS FOR THE PLANET - Mission of Jean Lemire: redesign of the website hosted by Radio-Canada- Interventions: presentation of concepts to clients, daily work with ergonomists and designers, coordination with the production team. Follow-up of the customer relationship: daily contact for validation of the model, game design, formal presentations from conception to delivery.

Paris, France

Parenthèse Cinéma is a specialized promo agency. My clients : distributors and producers : PARAMOUNT, PATHE, STUDIOCANAL, GAUMONT, UGC, WARNER, MARS, SND, LE PACTE, DIAPHANA, EUROPACORP, REZO FILMS, …- Take part in the 360° marketing strategy of movie releases.- Search and follow-up of sponsorship with media : Press, Radio, Web, TV.- Search and follow-up of sponsorship with the Public Education Department, the Youth Department, and with Associations and Corporations.- Organize events : marketing guerilla, special previews, happenings, press conferences and junkets, Press Relations, set’s visits, meeting between artists and audience, promotional tours with talents, presence in festival.- Create and produce website, press kit, press release, poster, educational leaflet, contest.- Respect schedule and budget of each project.Examples of movies :Madagascar 3, La Fille du Puisatier (Daniel Auteuil), Un Heureux Evénement (Rémi Bezançon), Océans (Jacques Perrin), Bienvenue chez les Ch'tis (Dany Boon), Kung Fu Panda,...

Paris, France

- Offer operational support to producers : planning, contracts, travels, festivals.- Sustain good relationships with authors, screenwriters, technicians, worldwide co-producers, TV channels,distributors, Press...

Paris, France

- Search and follow-up of sponsorship with media : Presse, Radio, Web, TV.- Organize promotional operations : official previews, follow-up of promotional material (press kit, posters,flyers...)

Paris, France

- Follow-up of the whole recruitment process : definition of profiles according to clients needs, headhunting, participation in selection interviews, writing regular reports to clients.

Los Angeles Area, United States

Door-to-door selling of educational products to american families, from the presentation of the products to the deliveries ; Los Angeles Area, California.

Master, International Marketing

Activities and Societies: Member of the theater company, of the Arts Association, of the Sailing Association.

Management International

Programme d'échange universitaire pendant 6 mois.

Classes Préparatoires

Activities and Societies: Présidente de l'Association des Elèves : Organisation de soirées étudiantes et du séminaire d'intégration