Project Manager
- Managed significant ad spends, focusing on driving sales and improving ROI.- Achieved a 25% increase in sales and an 18% reduction in ACOS for an eCommerce client through advanced optimization techniques.- Developed and executed full-funnel advertising strategies, conducted advanced keyword research, and utilized AI tools for optimized ad scheduling.- Handled 12+ micro niches on Amazon USA, optimizing product packaging size and weight to save thousands of dollars without affecting product quality.- Fixed listing issues by coordinating with Amazon support team through calls.- Managed PPC campaigns, focusing on launching phases to boost sales and revenue while optimizing mature ad accounts for profit.