Aline Ribeiro Email & Phone Number

State Of São Paulo, Brazil

Responsible for Pricing of the E-commerce Channel.

Barueri, São Paulo, Brasil

Responsible for the pricing strategy (MDR, advance, and rent); pricing opportunity studies; the extraction of data with the aim of transforming it into information and insights; price studies to be shared with other sectors of the company and decision makers; analyzing and suggesting proposals for structural pricing changes presenting possible impacts with the aim of making a faster decision on the commercial strategy, focusing on margin gains; comparative studies, statistical data, and other information; monitoring and evaluating the effectiveness of existing pricing strategies and recommending adjustments as necessary; Studies to measure the effectiveness of commercial actions; Monthly Profitability Analysis corresponding to the services offered on the channels; Updating and Development of Pricing Tools; Preparation of Monthly Offers; Support to the Commercial Team; Studies and analyses to identify pricing opportunities; Creation of materials for the Executive Committee; Monitoring of sector offers and trends; Monitoring of key indicators for delivering results for the current year; Responsible for monetizing the legacy customer base, aiming to increase customer contribution margin through price actions;Suggest actions that leverage the result; be responsible for the proper functioning of the simulators; monitor product anticipation and penetration indicators among customers in the legacy base; understand the profile of each one of them to create pricing initiatives that improve profitability indicators; and look for new revenue opportunities.

Alphaville, São Paulo

Responsible for structuring the pricing area; collecting and analyzing market data, including pricing and competition trends; implementing pricing strategies to maximize the company's profitability and competitiveness; performing detailed market analysis to understand trends; developing and implementing comprehensive product strategies aligned with the company's revenue and growth objectives; Management analyzes to assist in decision-making; builds pricing reports; identifies opportunities, providing insights for defining pricing strategies; monitors and adjusts prices; defines pricing strategies, closely monitoring the prices charged by the company and competitors; prices of payment method solutions (debit, cash credit, installment credit, vouchers, and Pix for retail and wholesale customers); conducts profitability scenario studies; Development of pricing tools; Support to the commercial team and products regarding pricing strategy; Monthly analysis of customer profitability; Construction of pricing policy; Responsible for the strategy of offers, prices, and anticipation; Weekly price defense in the strategic committee; Development of pricing strategies to maximize revenue; Identify opportunities for improvement in the current pricing cycle; Monitor the management of product costs and tariffs, ensuring base updates and adjustments; Stay up to date on best pricing practices and industry trends.

São Paulo, Brasil

Support for the commercial team in physical and online retail; construction of price scenarios for electronic products; monitoring and control of promotional actions; ensuring that pricing processes are followed by the commercial team; developing and improving pricing tools; updating of discount tables and prices; and developing costing studies to determine financial results; monitoring prices, discounts, and impacts of actions carried out; analysis for the commercial team to support decision-making; ensure adequate pricing that maximizes profitability and maintains our leading position in the market; lead market intelligence initiatives, carrying out in-depth competitor analysis to strengthen our position in the market; manage the revenue budget, including the average ticket and the distribution of targets between branches; monitor sales channels and manage portfolios, ensuring targets are achieved and revenue is maximized; ensure the pricing of our services, taking into account the contribution margin and competitiveness in relation to the competition; perform profitability analyses and make price adjustments as necessary to ensure sustainable profitability; regularly present analyses and recommendations, communicating the insights and results obtained; review processes and propose improvements.

São Paulo, São Paulo

Responsible for pricing customers in the wholesale segment using the Taylor-made model ('MDR, advance payment, and other revenues); Studies and pricing according to the field of activity, payment methods, and segment; information support for pricing table; profitability analysis and transactional profile; technical support for the commercial team; seeking improvements constant technologies and processes to boost profitability; support pricing processes; calibrate pricing costs and defining new strategic inputs; contribute to maximizing revenue; and identify opportunities for improvement through in-depth analysis of the area’s indicators; generation of profitability opportunities from analysis Pricing with the commercial team; supporting commercial teams in pricing strategies to ensure profitability; giving support the general activities of the pricing area.

São Paulo E Região, Brasil

Responsible for calculating margins, prices, and rebates; updating prices in the system; updating reports; and providing support in analyses; product competitiveness analysis; monitoring of margins; monitoring of promotional funds; and manufacturers' contracts; automation of processes and activities; monitoring the prices of main competitors; responsible for pricing products and services; collection and analysis of competitor price data; Interface between commercial areas; support sales areas (physical stores and online team) regarding prices; strategy implementation pricing aimed at market competitiveness with profitability for the company; conduct pricing studies (effectiveness of discounts, average price, volume); develop or apply positioning strategies; work with different channels in order to ensure the availability of prices in different tools for the sales force; analyze the results of offers in different channels, structure offers, and packaging; prepare monitoring reports.

São Paulo E Região, Brasil

São Paulo

Business teacher teaching Business Management, Business Strategy, Finance, Marketing, Accounting, Leadership, Personnel Department, Entrepreneurship, Sales, and Business Planning.

São Paulo, São Paulo

I worked in the cost area, where I developed activities such as: determining the costs of extraordinary operations; calculating natural gas costs such as application of the contribution margin; checking Petrobras invoices to identify the correct application of the priced x invoiced cost; daily monitoring reports: price simulator for purchase terms for Petrobras products; calculating Petrobras unit cost with the rates of modalities in force at the branches; preparing a cost table without the impacts of extraordinary operations; financial economic viability studies of national and imported products; calculating pure product costs for resale to similar companies; Monthly analysis of the company's graphical account and reimbursement, aiming to determine the respective financial impact; daily monitoring of the company's reference costs; analyzing and justifying all variables that make up managerial costing, ensuring correct calculation and pricing; supporting the team in understanding and clarifying any doubts regarding management costs.

São Paulo E Região, Brasil

Responsible for customer registration, aiming for the correct application of standards and procedures; analysis of social contracts, powers of attorney, registration forms, signature cards, proof of address, and identification documents;Registration and maintenance of customers; receipt of registration forms; corporate documentation and accounting/financial statements; analysis of registration information; input of data into the system; sending documentation for credit analysis; registration update of assets (clubs and funds) and liabilities (shareholders); registration of investment funds with brokers; total or partial redemption of financial investments;Registration of shareholders with regulatory bodies; account opening control reports; preparation of activity reports whenever necessary; sending of monthly investment statements and statements to shareholders.

São Paulo E Região, Brasil

Updating the registration of clients who have shares in an investment fund; Information on quota positioning and partial or total redemption; Face-to-face, email, or telephone support to resolve possible queries from shareholders who hold shares in the CESP Invest Investment Club; Registration update of clients operating in the financial market, such as the Stock Exchange, Mercado Futuro, DMA, and others, involving systems such as CBLC and Sinacor; Preparation of reports on the Department's strategic goals; Control of opening accounts for new customers (foreign and native);.

São Paulo

Working in the pricing area, where I was responsible for inserting prices and discounts into the SAP system for the fleet, supermarket, and public competition channels; carrying out group registrations of companies (hierarchy), with the aim of grouping customers so that everyone has the same price conditions and payments, among others; preparing price lists and quotations for the commercial department; Calculation of price and donation cost; Formatting the price and cost for donation to analyze the feasibility of the donation so that product marketing could evaluate the feasibility of proposing to customers in their campaigns; List price registration: registration of the net price of tires as cost + margin, with the aim of guaranteeing the ideal profitability of the product; Preparation of projects for opening new points of sale (ROP) POS: Economic feasibility analysis for opening new Pirelli points of sale; release of hierarchies for monthly billing; issuance of debit and credit notes to correct billing errors or other discrepancies; all my work was carried out using SAP (commercial module), BI (business intelligence), and Excel.

São Paulo

Responsible for administrative files and assistance in the implementation of charging for water resources.

São Paulo, Brasil

Daee is a government department. I was responsible for controlling the contaminated area, issuing letters for regularization of water resources, giving technical opinions, and extending deadlines. Control of complaints (public ministry and police) and responsible for opening new processes for water resources.

São Paulo, Brasil

Daee is a government department, so I had the opportunity to work in a technical and administrative area.Technical area:I was responsible for issuing letters, technical opinions, and extensions of deadlines.Administrative areaI was responsible for the archiving of processes and the control of the acknowledgment of receipt.

São Paulo, Brasil

I worked in all operations areas of the restaurant, like the kitchen, cleaning, after-sales, and cash.

Mba Em Finanças E Mercado De Capitais

Pós Graduação, Controladoria

Bacharel Em Administração De Empresas, Ênfase Em Administração De Empresas

English Language Courses Toronto City

Activities and Societies: Do things with friends after school and on the weekends; talk with my host family and meet.

Técnico Em Administração, Business/Commerce, General