Aline Rocha Email & Phone Number

São Paulo Area, Brazil

Workload management to ensure delivery and improvement on KPIs and targetsMaintain defined quality standardsEnsuring that my direct reports are engaged with the company vision and department strategyBuild strong working relationships with stakeholders across the businessEnsure localization initiatives are well supported, and promote localization for my areasHR tasks (performance reviews, training, recruitment, and staffing)Supporting my team in their personal development

São Paulo, Brazil

Content Project Management*Create, develop and publish powerful internal communication digital pieces in digital format.* Data analysis of customer behavior via word frequency count* Lead and manage projects with distributed teams across the globe*Creation and post production of informative and inspirational videos and photo projects aimed at internal employees Translation and Localization*Create a commercial, localized website and apps for the Brazilian audience, also the back end interface for hoteliers*Provide commercial and creative translations from EN into PT-BR for website copy, promotional materials and newsletters*Maintain the quality of the PT-BR version of the mobile and main sites, and apps through checking and testing*Deal and maintain language specific tools, such as glossaries and style guides*Assist with localization projects, such as language-based research, data collection and analysis designed to optimize the effectiveness of the website*Competitor's analysisCoaching *Coach new hires*Creation, proofreading and translation of local PR pieces*Align team’s goals with business objectives*Plan and develop interdepartmental projects*Develop and facilitate training and workshops for Language Specialists and other stakeholders to clarify the core tasks of the Translations Department and how it interacts with other department’s tasks and daily routine. Develop workshops for hoteliersFreelance management*Manage a team of 6+ translators and quality monitoring, providing feedback on a monthly basis. Develop support materials and evaluate the quality of translations for potential candidates

São Paulo, Brazil

*Management of external photographers for several company projects.*Selection, editing and publishing travel and architecture photography for Booking.com*Sourcing photography for Booking.com.*Project management *Project ownership of mass quality assessment of Booking.com photography.

São Paulo Area, Brazil

Quality control of photos, text and information of our online properties – editing and working together with Account Managers and Coordinators in order to educate partners to provide a realistic portrait of their properties on our website.Educating and assisting partners regarding Content and its importance to performance and reputation through office visits and events.

São Paulo Area, Brazil

Daily photo and iconography curation regarding local and international hard news – copywriting caption, verifying information, credits and clearing copyrights.Live photo coverage of major news events like Brazilian Elections 2012, Arab Spring and Olympic Games 2012. Editing material received by freelancers and other agencies according to the photography and information quality to be distributed online to communication partners.Research of historic photos and icons in Grupo Estado’s 125-year old archives - selecting, archiving and cataloging photography.

São Paulo Area, Brazil

Iconographic selection for arts, business and culture magazines – selecting and buying photos from freelancers and news agencies for editorial use, as well as contacting PR departments and Tourism bureaus for material.

Bachelor’S Degree, Journalism

Master’S Degree, News Communication In Digital Media