● Provided exceptional customer support increasing retention and reducing churn rate.● Responsible for prospecting and identifying potential customers for Bell telecom and residential services through strategic lead generation.● Conducted in-depth customer interviews with 2,000+ customers to assess needs and tailor product recommendations, boosting conversion rates.● Negotiated service plans and pricing with customers, emphasizing and effectively overcoming objections to close sales contracts and ensure a seamless sales process.● Managed the full sales cycle from initial contact to contract finalization, consistently meeting sales quotas and contributing to team targets.● Provided post-sale support and follow-ups to ensure high customer retention.

● Spearheaded research and UX design for the launch of CED as part of my Master’s research project.● Managed the project timeline, ensuring on-time delivery of all design and development milestones.● Applied learning theories to design experiences that maximize vocabulary retention, enhancing educational impact.● Developed an accessible and visually cohesive color palette and brand identity.● Designed inclusive and user-friendly entry pages and homepage, improving user engagement and accessibility.

● Redesigned program search function, student dashboards, and CRM systems, enhancing the user experience for international students and administrative teams.● Improved critical user journeys, significantly raising user success by 35%.● Revamped complex user flows, simplifying and consolidating processes to ensure accessibility and usability.● Developed a cohesive design system from scratch using atomic design principles.● Collaborated cross-functionally with developers, project managers, and marketing teams to translate business requirements into user-centric design solutions.

● Utilized design thinking, user research to identify and take action on UI/UX design requirements ● Worked with various teams including developers, product managers, project managers, QA and company product design team to deliver successful outcomes● Created mid-fidelity and hi-fi Figma prototypes that facilitated product discussions among various teams● Informed design process by conducting UX research on Information Architecture● Closely collaborated with Product managers and owners to define and refine the target user requirements. ● Created a UX documentation repository to keep track of research and design journeys ● Prepared and presented demos to internal stakeholders

● Designed a personal finance self-management portal, emphasizing intuitive user interfaces and seamless interactions to enhance user experience.● Conducted research on industry trends and best practices to ensure design solutions met business goals and performance metrics.● Developed and implemented visual deliverables, including logo and animation, supporting marketing.