Alison Casey

Alison Casey Email and Phone Number

Manager, Marketing and Communications @ Mainland Nova Scotia Building Trades
Dartmouth, NS, CA
Alison Casey's Location
Dartmouth, Nova Scotia, Canada, Canada
About Alison Casey

Highly motivated, creative and versatile marketing specialist with experience in leading marketing initiatives, creating targeted marketing materials, developing and maintaining websites, and project and event management. Excellent ability to multi-task, establish priorities, set objectives, and a strong attention to detail. Committed to building effective, productive working relationships with clients and staff.Specialties: Marketing, Website Management, Project Management, Event Management

Alison Casey's Current Company Details
Mainland Nova Scotia Building Trades

Mainland Nova Scotia Building Trades

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Manager, Marketing and Communications
Dartmouth, NS, CA
Employees:
2
Alison Casey Work Experience Details
  • Mainland Nova Scotia Building Trades
    Manager, Marketing And Communications
    Mainland Nova Scotia Building Trades
    Dartmouth, Ns, Ca
  • Mainland Nova Scotia Building Trades
    Manager, Marketing & Communications
    Mainland Nova Scotia Building Trades Dec 2013 - Present
    Halifax, Canada Area
    - Develop marketing objectives, strategies and plans- Increase the profile of the Mainland Nova Scotia Building Trades- Raise awareness of the value of professional skilled trades- Raise awareness of the depth and quality of training provided by the Mainland Building Trades- Manage design and production of marketing and communications materials including: quarterly newsletter, brochures, signage- Manage the Building Trades' social media presence- Manage and maintain… Show more - Develop marketing objectives, strategies and plans- Increase the profile of the Mainland Nova Scotia Building Trades- Raise awareness of the value of professional skilled trades- Raise awareness of the depth and quality of training provided by the Mainland Building Trades- Manage design and production of marketing and communications materials including: quarterly newsletter, brochures, signage- Manage the Building Trades' social media presence- Manage and maintain website, including website analytics and reporting- Coordinate and manage Annual Golf Tournament and Conference Show less
  • Corporate Research Associates
    Manager - Qualitative Field Services
    Corporate Research Associates Aug 2012 - Nov 2013
    Halifax, Canada Area
    - Manage CRA's recruitment and field logistics for qualitative research projects across Canada- Management of on-site logistics for CRA's two focus group facilities, for both internal and external client projects- Ensure projects adhere to industry quality standards- Prepare proposals in response to client requests
  • Agenda Managers Inc.
    Event Management
    Agenda Managers Inc. Apr 2011 - Nov 2011
    - Organization and management of events including conferences, trade shows, festivals, charitable events and trade missions - Design and production of all event-related collateral, including print, electronic and social media - Sponsorship recruitment and fulfillment - Business and social program coordination - Program design and space assignment
  • Isl Web Marketing And Development
    Client Services Manager
    Isl Web Marketing And Development Feb 2010 - Mar 2011
    - Manage the day-to-day client services activities and ensure prompt follow up of client requests.- Collaborate with Production Coordinator to delegate the execution of client requests.- Lead client survey efforts such as gathering client feedback, rating the information, regularly sharing the results with fellow employees and following up with clients.- Provide formal or informal training on OneWeb CMS and site applications, as needed.- Provide site pre-launch support including… Show more - Manage the day-to-day client services activities and ensure prompt follow up of client requests.- Collaborate with Production Coordinator to delegate the execution of client requests.- Lead client survey efforts such as gathering client feedback, rating the information, regularly sharing the results with fellow employees and following up with clients.- Provide formal or informal training on OneWeb CMS and site applications, as needed.- Provide site pre-launch support including set up of client profiles for use with Google Analytics. Show less
  • Isl Web Marketing And Development
    Emarketing Assistant
    Isl Web Marketing And Development Nov 2009 - Feb 2010
    - Set up, execution and reporting of search engine marketing campaigns for clients- Search engine optimization, including keyword and link research, content updates and reporting- Website analytics and reporting- Client website updates using web content management software
  • Greater Halifax Partnership
    Internet And Marketing Specialist
    Greater Halifax Partnership Jun 2004 - Dec 2008
    · Managed design and production of marketing collateral and campaigns· Lead the production of an Immigration Awareness Campaign which included print, radio, television and web components· Liaised with Halifax’s top marketing and communications agencies· Managed and maintained the Greater Halifax Partnership website· Ensured the media commitments of Partnership Investors were maximized (approx. $450,000 in media buys)· Managed the development of special editorial and… Show more · Managed design and production of marketing collateral and campaigns· Lead the production of an Immigration Awareness Campaign which included print, radio, television and web components· Liaised with Halifax’s top marketing and communications agencies· Managed and maintained the Greater Halifax Partnership website· Ensured the media commitments of Partnership Investors were maximized (approx. $450,000 in media buys)· Managed the development of special editorial and advertorial supplements (The Chronicle Herald and The Globe and Mail) Show less
  • Greater Halifax Partnership
    Investor Services Coordinator
    Greater Halifax Partnership Mar 2002 - Jun 2004
    - Coordinated the 2004 Business Retention and Expansion International Conference- Coordinated Greater Halifax Partnership events- Coordinated the "Investing in Our Future" print campaign for Partnership Investors- Prepared and monitored event budgets- Coordinated and liaised with event suppliers

Alison Casey Education Details

Frequently Asked Questions about Alison Casey

What company does Alison Casey work for?

Alison Casey works for Mainland Nova Scotia Building Trades

What is Alison Casey's role at the current company?

Alison Casey's current role is Manager, Marketing and Communications.

What schools did Alison Casey attend?

Alison Casey attended Saint Mary's University, Prince Andrew High School.

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