Alison Ponce Email & Phone Number

Seattle, Washington, Us

Seattle, Washington, Us

Bellevue, Washington, Us

• Lead the design strategy and own the Product Design process from user research to shipping for clinician and patient-facing patient engagement tools, including our iOS and Android patient apps, patient profiles, adherence tracking, a Learning Management System, reporting dashboards, and internal subscription management and billing tools.• Instituted a design thinking process across the Product Team, where discovery, synthesis, Ideation, UX/UI, prototyping/testing, and design QA is the standard for how we build software.• Present research insights, UX flows, UI mockups, and prototypes to stakeholders to conceptualize design decisions and ensure alignment with product vision and business initiatives• Collaborate with Product Managers to define requirements, product MVPs, and long-term product strategies• Spearheaded development of the Design team's design system with Figma• Scaled user research & usability testing by formulating principles and processes• Planning design resources, recruiting, hiring, onboarding, managing, and mentoring Product Designers

Bellevue, Washington, Us

Redesigned a customer checkout experience, resulting in a 32% increase in conversion rate. Implemented Google Analytics, established conversion funnels to identify opportunities, and conducted A/B tests.

Bellevue, Washington, Us

Elicited feedback from clients and interpreted user challenges to inform product improvements. Fostered long-term partnerships with key decision makers for 200+ enterprise accounts, resulting in 98% retention.