Alison Cox Email & Phone Number

Louisville, Ky, Us

Louisville, Kentucky, United States

-Partner with brand teams, legal, HR, IT, and external vendors to advance external communications and public relations strategies for Yum! and its brands (KFC, Taco Bell, Pizza Hut and The Habit Burger Grill).-Identify and escalate potential brand damaging issues through social listening and external media monitoring to protect and promote the reputation of Yum! and its brands globally. -Support the Yum! Newsroom as in-house journalist, sourcing, reporting and penning original stories that advance company strategy amongst both internal, corporate employees and external stakeholders.-Identify, curate and promote earned media and key company announcements such as milestones/accolades, executive visibility opportunities, citizenship & sustainability achievements and brand announcements.

Louisville, Kentucky, United States

Certified Yoga and YOD (HIIT) instructor with over five years of teaching experience leading yoga and fitness class for all levels and abilities. At 502 Power Yoga, we teach breath-based vinyasa flow in our heated (90º) studios in Louisville, KY 🔥

Louisville, Kentucky, United States

-Supported and implemented Integrated Communications strategy for Jack Daniel’s globally-Partnered with Key Stakeholders and Cross-Functional partners (IT, brand, legal, agencies, etc) to develop, test and launch over 700 new integrated marketing programs globally each year-Served as product manager of all brand-owned digital channels, including brand website, marketing emails, consumer database, etc.-Developed CRM/acquisition-driving programs to attract, retain and grow consumer database -Consulted with international markets on execution of their digital campaigns-Managed marketing communications for brand loyalist program of over 350,000 members globally-Provided on-going insights and measurement of owned channel activity

Louisville, Kentucky, United States

-Collaborated with brand and IT teams on digital marketing projects for global markets-Editorial development and content publication on brand social media channels-Facilitated digital media buys, including social, native and display advertising-Lead ongoing performance tracking and analysis of digital marketing activities

Bowling Green, Kentucky, United States

-Promoted the marketing major program and its distinct areas of study (strategic, social media, or professional sales) on the department social media platforms-Created, scheduled, and managed content for the WKU Marketing Department social media platforms (i.e. Facebook, Twitter, WordPress, Instagram, etc.) -Researched and trialed new platforms to be utilized by the department-Audited existing platforms and make improvements to execution of social content

Memphis, Tennessee, United States

-Assisted in coordinating roll-out of new hotel guest technology, including digital check-in and digital key-Organized internal and external testing participants to utilize new guest technology at hotels-Reported on and analyzed performance of digital elements-Researched opportunities for expansion and improvement of guest technology-Participated in live, on-site testing of new digital guest products

Louisville, Kentucky, United States

-Assisted with media planning and buying for clients-Constructed and published blog posts for agency website-Assembled media proposals and presentations for client marketing campaigns-Performed market and demographic research-Provided input on marketing strategies for clients