Alison Rintoul Email & Phone Number

Toronto, On, Ca

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

Platform Strategy is an analytical and client-solutions oriented team who is passionate about the AdTech ecosystem. We're platform experts who focus on training, education, and on-going support for our clients using all aspects of the BrightRoll DSP. We personally own and drive campaign success for our self-serve buyers by consulting on best practice for campaign set-up, deployment, and optimization. • Be an expert on the BrightRoll DSP by staying informed on product enhancements and feature releases • Assist sales in pitching the platform by leading technical demos that highlight key features and demonstrate usability of the DSP• Grow relationships with key stakeholders within the agencies • Work closely with our product team to funnel client feedback and participate in feature prioritization• Lead weekly office hours with self-serve buyers to communicate product updates, ensure campaigns are on track and facilitate new hire training • Be a second set of eyes for our self-serve buyers and proactively suggest ways to increase campaign pacing and performance

Toronto, Canada Area

Xaxis is a global digital media platform that programmatically connects advertisers and publishers to audiences across all addressable channels. • Responsible for the execution of campaigns for a portfolio comprised of high profile accounts spanning across several different industries• Proactively optimize for maximum performance and delivery• Analyze data for reoccurring trends and insights that can increase campaign efficiencies• Lead testing of new inventory, data and DSP tools and features• Develop and maintain relationships with external data, inventory and platform vendors• Consult client-facing teams on programmatic strategy and best practices• Led a knowledge-sharing project that aims to educate client-facing teams on how traders set-up, run and optimize campaigns within our DSPs• Coach junior team members and assist with ongoing trainingExperience in the following self-serve DSPs: AppNexus, The Trade Desk, Tubemogul, Videology, DBM, Facebook Business Manager

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

Rogers Connect Market Research is the only strategic insights group of it’s kind in North America. This research practice specializes in market research-based programs developed on behalf of its clients for media consumption, educational materials and strategic business development.• Program, test and proof quantitative studies before fielding • Coordinate recruitment and conduct in-depth qualitative interviews• Develop marketing materials for Product of the Year Canada and Today's Parent Approved programs• Conduct research and generate sales leads for Product of the Year Canada and Today's Parent Approved programs

Toronto, Ontario

WXN creates and delivers innovative networking, mentoring, professional and personal development to inform, inspire, connect and recognize women in their pursuit of excellence. Working directly with the Manager of Digital Marketing, I was involved in multiple marketing efforts to promote membership across Canada and Ireland:• Developed creative copy for digital content including website updates, emails, newsletters and event invitations• Generated content for email marketing campaigns that were sent to thousands of WXN members on a weekly basis • Designed advertisement units for WXN events using the Adobe Suite that were published in national newspapers and The Irish Times

Toronto, Ontario

Certificate In Management Essentials

Management Essentials is an 12-week, 40-hour online certificate program from Harvard Business School. Management Essentials takes.

Bachelor Of Technology