Alison Shepard Email & Phone Number

New York, NY, US

New York, New York, United States

New York, New York, United States

New York, NY

New York, NY

Alison oversees Marketing, Creative, and Sales strategy for the Wind-up Records artist roster. She develops and executes comprehensive marketing plans for label artists inclusive of marketing, digital, press, sales, and merchandise strategy, resulting in successful artist and revenue growth. Also serving as the lead Creative Director on projects, she.

New York, NY

As VP, Creative Strategy, Alison led the Marketing and Creative direction for the Wind-up Records artist roster. She developed an immersive creative approach to campaigns, establishing the guidelines for positioning and visuals for all artists, plus applied those creative guidelines in innovative and impactful marketing ways. She also acted as the primary.

New York, NY

Alison oversaw Direct to Fan Marketing initiatives, plus all creative, marketing, and operations for label merchandise company. In this hybrid role, she developed interactive d2c incentives and products to best utilize an artist's core consumer base: their fans. She combined marketing strategy with years of experience in the Merchandise industry to best.

New York, NY

Led Creative, Operations, and Marketing for music merchandise firm within Wind-up Records. Built successful merchandise firm from the ground up, and expanded previous role as Director to oversee all business operations for merchandise company. Developed art direction for apparel, accessories, and print material for diverse recording artists and outside.

New York, NY

Led Creative, Operations, and Marketing for music merchandise firm within Wind-up Records. Built successful merchandise company from the ground up, with heavy focus on artist / customer marketing, fashion-forward apparel lines, and creative direct to consumer promotional campaigns. Oversaw creative direction for all product lines, and managed team of.