Alix Baudin

Alix Baudin Email and Phone Number

President and COO, Will Packer Media @ WILL PACKER MEDIA
los angeles, california, united states
About Alix Baudin

Alix Baudin is currently President and COO of Will Packer Media.Prior to joining Will Packer Media, Alix served as senior vice president and general manager of digital product and operations for Scripps Networks Interactive, a leading developer of high-profile lifestyle-oriented content for media platforms including television, digital, mobile and publishing via popular lifestyle brands HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country. Alix led teams responsible for product management, UX/Design, product development, operations and audience development/data science to deliver a next generation multi-platform lifestyle media experience.Prior to Scripps Networks Interactive, Alix served as head of strategic planning and operations for Dow Jones. Alix oversaw strategic planning and business operations for the Product Group, comprised of consumer and enterprise businesses, including All Things D, Barron’s, Dow Jones Newswires, Factiva, MarketWatch, SmartMoney and The Wall Street Journal. Alix led teams responsible for product strategy, strategic planning, capital planning, pricing and commercial policy decisions and audience insight and analysis. Preceding his time at Dow Jones, Alix was the chief operating officer of Newsweek Digital, responsible for strategy, product and business development and audience development and analytics. He also served as vice president of business development at BET Networks; chief operating officer of Carol’s Daughter Holdings, LLC; senior director of finance and strategy for Mobile ESPN, ESPN Wireless and Sports Ticker Division; and as an investment banker at JPMorgan in the telecommunications, media and technology division. Alix began his career at Goldman Sachs in the fixed income currency and technology division and in the quantitative strategies group of Goldman Sachs asset management.

Alix Baudin's Current Company Details
WILL PACKER MEDIA

Will Packer Media

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President and COO, Will Packer Media
los angeles, california, united states
Employees:
2
Alix Baudin Work Experience Details
  • Will Packer Media
    Co-Founder, President And Coo
    Will Packer Media Jul 2017 - Present
    Greater New York City Area
    Will Packer Media is a first-of-its-kind production and branded content company focused on the New American Mainstream audience, with an urban millennial core. The company produces episodic scripted and unscripted series across television and digital platforms, compelling content for brand clients, and short-form digital content for millennial audiences. Will Packer's films have earned more than $1 billion, with nine opening at number one at the box office.
  • Scripps Networks Interactive Inc.
    Svp And Gm, Digital Product And Operations
    Scripps Networks Interactive Inc. Oct 2012 - Jul 2017
    Greater New York City Area
    Scripps Networks Interactive is the leading developer of lifestyle content for many media platforms including television, digital, mobile and publishing.Head of Digital Products and Operations department, responsible for ~200-person team focused on developing digital products and platforms for SNI’s portfolio of lifestyle brands: HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country.• Led product strategy to enable distribution and… Show more Scripps Networks Interactive is the leading developer of lifestyle content for many media platforms including television, digital, mobile and publishing.Head of Digital Products and Operations department, responsible for ~200-person team focused on developing digital products and platforms for SNI’s portfolio of lifestyle brands: HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country.• Led product strategy to enable distribution and monetization of content via desktop and mobile sites, applications and distribution partners e.g. Hulu, Amazon Prime, MVPDs. • Led an enterprise product development team (product management, product design, project management, and engineering) responsible for the development of digital products and services.• Managed day-to-day reporting on the product pipeline and existing portfolio performance. Responsible for all product roadmaps, prioritization of new initiatives, resource planning, and vendor management. Show less
  • Dow Jones
    Head Of Strategic Planning And Operations
    Dow Jones Jun 2012 - Sep 2012
    Greater New York City Area
    Dow Jones explains the world and the world of business via authoritative journalism on many media platforms including digital, mobile, and publishing.Head of Strategic Planning and Operations department, responsible for team focused on product strategy, strategic and capital planning, pricing and commercial policy decisions, audience insight and analytics for the Product Group, a $1B+ division consisting of the following consumer and enterprise businesses: All Things D, Barron’s, Dow… Show more Dow Jones explains the world and the world of business via authoritative journalism on many media platforms including digital, mobile, and publishing.Head of Strategic Planning and Operations department, responsible for team focused on product strategy, strategic and capital planning, pricing and commercial policy decisions, audience insight and analytics for the Product Group, a $1B+ division consisting of the following consumer and enterprise businesses: All Things D, Barron’s, Dow Jones Newswires, Factiva, MarketWatch, SmartMoney and The Wall Street Journal. • Led team responsible for developing detailed financial and operational business plans to support the existing B2B and B2C Dow Jones product portfolio. • Managed day-to-day product pipeline and existing business reporting, product roadmap and new product initiatives. Responsible for resource planning and vendor management.• Developed, communicated and maintained pricing and commercial policies for Dow Jones’ enterprise suite of products. Show less
  • The Wall Street Journal Digital Network / Dow Jones
    Vp, Strategy And Product Operations
    The Wall Street Journal Digital Network / Dow Jones Jan 2011 - Jun 2012
    Greater New York City Area
    The Wall Street Journal Digital Network is the largest online publisher of original business news and financial information.Head of Digital Strategy & Operations department, responsible for team focused on digital strategy, product marketing, product planning, ad products, and overall business operations of The Wall Street Digital Network. • Led team responsible for developing detailed financial business plans, new product initiatives and managing capital investments. •… Show more The Wall Street Journal Digital Network is the largest online publisher of original business news and financial information.Head of Digital Strategy & Operations department, responsible for team focused on digital strategy, product marketing, product planning, ad products, and overall business operations of The Wall Street Digital Network. • Led team responsible for developing detailed financial business plans, new product initiatives and managing capital investments. • Led team that managed day-to-day reporting on product pipeline, product portfolio performance across all brands and product planning process. • Led team that informs the “go to market” strategy to enhance adoption of new product launches across WSJDN. Also responsible for advertising products across all brands, including ad product strategy, analysis of advertising products, establishing and maintaining business rules for ad sales products. Show less
  • Newsweek Digital / Newsweek Inc.
    Coo, Digital
    Newsweek Digital / Newsweek Inc. Jan 2010 - Dec 2010
    Greater New York City Area
    Newsweek is a premier news magazine and website, bringing high-quality journalism to readers around the globe.• Led team responsible for digital strategy, business development, and product development. Evaluated new business opportunities, developed digital products, created new revenue streams (e.g. distribution, subscription, licensing), designed content partnerships (e.g. syndication, licensing, and affiliate partnerships) and identified potential partners (e.g. vendors… Show more Newsweek is a premier news magazine and website, bringing high-quality journalism to readers around the globe.• Led team responsible for digital strategy, business development, and product development. Evaluated new business opportunities, developed digital products, created new revenue streams (e.g. distribution, subscription, licensing), designed content partnerships (e.g. syndication, licensing, and affiliate partnerships) and identified potential partners (e.g. vendors, distribution, syndication) and acquisitions.• Led team responsible for analytics and audience development, specifically analytic frameworks for consumer insights, profitability of digital products, customer value, user metrics and other marketing data to help inform product strategy, ad sales, and traffic generation. Show less
  • Bet Digital (Bet Networks)
    Vp, Business Development
    Bet Digital (Bet Networks) Apr 2006 - Dec 2009
    Greater New York City Area
    BET Networks, a subsidiary of Viacom Inc., is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience.• Led strategy and development of new revenue streams via content partnerships (e.g. syndication, licensing, and affiliate partnerships), new digital enterprises, and partnership management • Launched BET’s Vertical Ad Network, leading vertical advertising network targeting the urban consumer… Show more BET Networks, a subsidiary of Viacom Inc., is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience.• Led strategy and development of new revenue streams via content partnerships (e.g. syndication, licensing, and affiliate partnerships), new digital enterprises, and partnership management • Launched BET’s Vertical Ad Network, leading vertical advertising network targeting the urban consumer with ad inventory sold by BET. Managed day-to-day operations including publisher recruitment, ad ops, pricing strategy, and product development. Grew audience from zero unique visitors /month to 20MM unique visitors /month and publishers from zero to 300 publishers. • Structured a range of digital deals including: music affiliate, content distribution and marketing, technology, content licensing, and third party marketing deals.• Led product development for music, entertainment, and online gaming initiatives. Show less
  • Carol'S Daughter
    Coo
    Carol'S Daughter Mar 2005 - Apr 2006
    Greater New York City Area
    Carol's Daughter is a line of beauty products, including products for hair, body, and face care, as well as fragrances.• Managed forty-five employees across finance, operations and technology divisions of ethnic beauty products company.• Transitioned company from a manufacturer/retailer to a marketing/product developer by structuring distribution deals, outsourcing manufacturing contracts and negotiating logistics/fulfillment agreements.
  • Espn Digital Media / Espn
    Sr Director, Finance And Strategy
    Espn Digital Media / Espn Oct 2003 - Mar 2005
    Greater New York City Area
    ESPN, Inc., The Worldwide Leader in Sports, is the leading multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia sports assets.• Head of Finance & Strategy department, responsible for team focused on budgeting, forecasting, long-range planning, and overall prognosis for the health of the ESPN Mobile, Wireless and Sports Ticker divisions of ESPN Inc.• Responsible for strategic analysis of content licensing (domestic and international)… Show more ESPN, Inc., The Worldwide Leader in Sports, is the leading multinational, multimedia sports entertainment company featuring the broadest portfolio of multimedia sports assets.• Head of Finance & Strategy department, responsible for team focused on budgeting, forecasting, long-range planning, and overall prognosis for the health of the ESPN Mobile, Wireless and Sports Ticker divisions of ESPN Inc.• Responsible for strategic analysis of content licensing (domestic and international) deals with carriers, content aggregators, handset manufacturers, retail distributors and technology developer.• Responsible for strategic investment discussions for ESPN Mobile at ESPN and The Walt Disney Company. Show less
  • Jp Morgan
    Associate
    Jp Morgan Aug 2002 - Oct 2003
    Greater New York City Area
    Performed and prepared strategic analyses for clients in the technology and media industries for potential debt underwriting, divestitures and strategic combinations. Created extensive financial models including operating analyses, merger consequences, corporate finance, and LBO models.
  • Goldman Sachs
    Sr. Programmer Analyst
    Goldman Sachs Feb 1996 - Apr 2000
    Greater New York City Area
    Led and managed the development of research and trading tools used in global volatility trading for a $16.5B portfolio.

Alix Baudin Skills

Strategy Digital Marketing Digital Strategy Analytics Product Management Business Development Strategic Partnerships Digital Media Strategic Planning Enterprise Software Business Strategy Marketing Strategy Finance E Commerce Social Media Marketing User Experience Executive Management Seo Crm Cross Functional Team Leadership Entrepreneurship Telecommunications Mobile Applications New Business Development Project Management Venture Capital

Alix Baudin Education Details

Frequently Asked Questions about Alix Baudin

What company does Alix Baudin work for?

Alix Baudin works for Will Packer Media

What is Alix Baudin's role at the current company?

Alix Baudin's current role is President and COO, Will Packer Media.

What is Alix Baudin's email address?

Alix Baudin's email address is al****@****hoo.com

What is Alix Baudin's direct phone number?

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What schools did Alix Baudin attend?

Alix Baudin attended The Wharton School, Harvard Business School Executive Education, University Of Pennsylvania, The City College Of New York.

What skills is Alix Baudin known for?

Alix Baudin has skills like Strategy, Digital Marketing, Digital Strategy, Analytics, Product Management, Business Development, Strategic Partnerships, Digital Media, Strategic Planning, Enterprise Software, Business Strategy, Marketing Strategy.

Who are Alix Baudin's colleagues?

Alix Baudin's colleagues are Chantal Gainous, Jack Dudley, Nimmi Mohan, Audu Williams, Amanda Perse, Sabrina Wind, Shakyna Bolden.

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