Aljon Velasco Email & Phone Number

California, United States

San Francisco Bay Area

Fremont, Ca

San Francisco, Ca

New York, Ny

• Focused on seasonal ad campaign graphic rollout production, including timeline development, project kickoff, quality control and acting as the main point of contact for Global Visual and Retail Development teams.• Acted as a liaison between Creative Services, Marketing, and Creative teams for project scheduling and execution under the direction of post-production leads.• Worked directly with Studio Manager on the execution of 4000+ layouts on a seasonal basis, four times a year for all Global & Domestic in-store graphics.• Supported Creative Services during non seasonal periods to project manage small scale print campaigns.• Interpreted briefs to ensure technical requirements are provided for successful production of deliverables while keeping campaign scope within originated parameters.• Established and grew positive working relationships with internal and external teams by following-through and clearly communicating expectations of all team members involved.• Prioritized individually, and for others, regarding the tasks associated with successfully launching campaign deliverables.• Managed database-driven information and communicating progress by tracking scheduled completion, identifying changes and risks, and being solution-oriented to resolve problems.• Assisted in seasonal global advertising request to include out of home and hoardings.• Partnered with Creative and Studio teams to resolve client issues, negotiating expedited timelines and providing solutions to management on projects.• Created and communicated seasonal image indexes which are distributed globally, on company-wide basis.• Communicated effectively with print production & retouching vendors, while maintaining a positive attitude in a fast paced environment.• Supported the Post Production department in seasonal projects including: Wholesale, Men's, Collection Mailer and Catalog

New York, Ny

• Aided in creating Monthly Visual Merchandising Directives• Assisted with merchandising the Showroom prior to Accessories Market Week• Updated and maintained Share Drives and Photo Libraries• Sorted and organized the floorplan database on Retail Development Site• Created and updated Printed Materials to ensure in line with brand standards• Produced and updated Project Request Forms (PRFs)

New York, Ny

• Answered program specific questions, troubleshooting, guiding and assisting in the tutoring of students who needed additional help in courses at LIM College utilizing technical design programs such as Adobe Illustrator and Photoshop• Coordinated photoshoot production by way of photographing, organizing and re-touching images to allow for clean presentation and a desired aesthetic • Created case by case hour long tutor session goals and learning outcomes to ensure students had all of their questions answered and felt comfortable to move forward with working on their projects independently • Developed interactive program guides which include: the basics of a program, tips & tricks, shortcuts and how to maximize effectiveness and efficiency when using a specific application in Adobe Creative Suite• Executed general graphic design, photo editing, page layout and creative problem solving tasks using Adobe Creative Suite• Supervised the acquisition of advertisements, marketing material, graphics, photography, text, page layout and design for LIM College's The Lexington Line student magazine to ensure that the publication was ready for digital and hard-copy publishing

Los Angeles, Ca

• Illustrated garment sketches into flats and created tech packs under the direct supervision of the Creative Director.• Attended sample fittings and cultivated healthy working relationships with cross-functional production partners. • Assisted in the design and composition of logos, artwork, press and marketing material.• Applied research and trend forecasting to products and services to reach an achieved design aesthetic.

New York, Ny

• Controlled aspects of in-store and online visual merchandising through product photo shoots, content design and marketing techniques• Designed CAD concept flats for sampling of new private label merchandise• Created and updated the company website with new merchandise• Assisted in creating a clientele base through effective networking

Los Angeles, Ca

• Assisted in the Guerrilla Marketing of the Diamond Bar, Los Angeles and Artesia stores through SEO analytics, social media, market research as well as specific and measurable goal oriented marketing projects• Aided in branding and advertising while working in a professional corporate environment• Communicated with clientele, as well as local communities through PR techniques, charity work, volunteering and promotional events

San Jose, Ca

• Assisted with POS system transactions and cash flow operations• Controlled aspects of visual merchandising• Created effective communication and customer service, by way of personal styling

San Jose, Ca

• Recorded store inventory• Helped coordinate and facilitate local events and vendor shows• Controlled aspects of visual merchandising• Created effective communication and customer service

San Jose, Ca

• Collaborated with clients and staff on graphic designing• Helped with development of company through store growth, vendor shows and local events• Assisted with company maintenance as well as production of products

Bachelor Of Professional Studies, Fashion Merchandising, 3.80

Associate Of Arts (A.A.), Merchandise Marketing, 3.38