A Business Strategist by heart, success driven and highly skilled negotiator, with more than 20 years of extensive experience in B2B solutions with in IT Industry. Demonstrated success in direct customer engagement, identifying and understanding customer core needs and challenges, cultivating solid relationships, creating need and providing powerful solutions, considering individual buying processes, thereby qualifying opportunities and positioning best fit product. Consultative approach and adaptive strategy implementations and always seeking a value-add proposition that sets my organization apart from rivals, ensuring a competitive edge and focussing on business-driven fundamentals such as revenue, expenses, risk and efficiency measures.Attention to detail, high level of perseverance, patient, tolerant and diplomatic. Dependable, responsible and a solid track record in customer engagement and business management across the channel such as corporate customer, resellers, distribution, public sector and retail industries. Strong business acumen, analytical and logical with sound negotiating skills. Passionate about driving practical solutions to meet customer business requirements and needs.Making Technology Simple for Everyone to understand is my Passion.