Content Manager
Current- Conceptualize and execute internal and client campaigns to inform media strategies — designing assets, tracking click-through rates and other engagement metrics, building content calendars, scriptwriting, video editing, and copy writing for web, ads, emails, and social media- Produce finance and business-focused shows on YouTube, researching guests, writing scripts, re-formatting and publishing audio versions and leading weekly social media promotion for each episode- Manage a team of writers across 4+ original finance and culture newsletters - Assign stories, edit, provide constructive editorial feedback, evaluate final copy- Optimize editorial calendars, design visual assets and promptly promote content across social platforms