Summary: Cardinal Financial Company provided me the opportunity to oversee the lifecycle of each project from implementation to completion. This entailed briefing the Marketing team and other internal departments of project tasks, deadlines and overall vision as well as conducting follow through communication with all respective departments to ensure each project met the deadline.• Facilitate and manage (from initiation to completion) multiple marketing projects simultaneously to… Show more Summary: Cardinal Financial Company provided me the opportunity to oversee the lifecycle of each project from implementation to completion. This entailed briefing the Marketing team and other internal departments of project tasks, deadlines and overall vision as well as conducting follow through communication with all respective departments to ensure each project met the deadline.• Facilitate and manage (from initiation to completion) multiple marketing projects simultaneously to support different teams within the company• Worked collaboratively with different departments to serve as the liaison for communication between internal departments and Marketing• Built out project timelines to prioritize tasks to oversee completion of all phases through the project lifecycle• Coordinated interdepartmental communication to manage project pipeline and assure project completion• Scheduled kick off meetings to brief Marketing team on new projects and expectations of individuals across multiple departments• Efficient in Asana (project managing tool) • Managed relationships with outside vendors Show less

Summary: National Events Manager provided me the experience of creating and implementing event marketing campaigns for national clients, managing relationships with client and 40 local business journals across the country and researching strategies to obtain new clients as well as identify opportunities to maximize revenue growth with current clients.• Manage $1.5 million in revenue• Planned and executed corporate events from start to finish• Helped develop and execute business… Show more Summary: National Events Manager provided me the experience of creating and implementing event marketing campaigns for national clients, managing relationships with client and 40 local business journals across the country and researching strategies to obtain new clients as well as identify opportunities to maximize revenue growth with current clients.• Manage $1.5 million in revenue• Planned and executed corporate events from start to finish• Helped develop and execute business plans that help meet revenue goals quarterly and annually. These plans increased revenue by 23% in a calendar year• Maintain communication with clients and/or agency about client sponsorship and provide guidance on how to achieve ROI through event campaigns which has resulted in a 46% renewal rate for clients• Help clients build brand awareness by maximizing client sponsorship dollars through creating, editing and implementing a successful marketing campaign through Business Journal events across the country• Drive tactical execution of current sales through event timelines for each client and conduct follow-through of all details • Think strategically with national sales team about business development to strategize on future business opportunities with current clients• Research and listen to prospects and potential clients to understand business goals and explain how Business Journal products can help grow their businesses• Manage relationships with 43 Business Journals to create successful partnerships with clients and agencies• Aid in planning, marketing and executing for all event logistics in cities where Business Journals are not present. Marketing includes print, digital, Google ad words, social media and email blasts. This was successfully completed through internal cross-platform communication • Helped The Business Journals carry a new product called Bizwomen to 43 different cities across the country Show less

• Supported event coordination and helped to leverage and manage event sponsorships in 43 markets through persistent contact and organization of market teams• Designed and delivered reports of consolidated results utilizing Excel and PowerPoint• Generated client-focused, event-related market summaries• Created and updated competitor list, comprised of publications that have competing events with sponsors represented on The Business Journals’ target account list• Conducted… Show more • Supported event coordination and helped to leverage and manage event sponsorships in 43 markets through persistent contact and organization of market teams• Designed and delivered reports of consolidated results utilizing Excel and PowerPoint• Generated client-focused, event-related market summaries• Created and updated competitor list, comprised of publications that have competing events with sponsors represented on The Business Journals’ target account list• Conducted consistent follow up with individual markets to make sure all event details and sponsorship information is up to date Show less

Practiced and learned customer service and patience through serving restaurant customers

Generated content by researching unique new stories, then, writing VOs for the ten and eleven o’clock news. Researched facts concerning news stories and ongoing projects for reporters and producers.

Oversaw editorial staff and made decisions regarding story usage, wrote editorials

Wrote clear and effective VOs for the National Desk. Wrote, reported, and edited video for news stories, from concept to finish.

Prepared and presented ideas to reporters for ten o’clock newscast. Researched contacts and sources for reporters as assigned.