Allison Summers Email & Phone Number

Windsor, Co, Us

Windsor, Co, Us

Colorado, United States

Remote, Windsor, Colorado, United States

Remote, Denver, Colorado

• Manage multi-faceted interactive special projects and initiatives for multi-million dollar retail clients, from inception to launch, on the Oracle Responsys platform. Implementing AGILE Scrum management for efficient execution and timely project completion. • Developed and maintaining detailed project plan for each individual client retainer, weekly status reports and forecasted sprint plans to track and manage project timelines, milestones, deliverables and risk analysis, using valuable tools including SmartSheets, Microsoft Office and Google Docs. • Implemented project request form and oversee Business Requirement Documentation, requirements and deliverable gathering, project timelines and Gantt charts. Coordinate and manage relationships with wide variety of internal and external client stakeholders, by spearheading daily project team scrum meetings, weekly client conference calls, project kick-offs, and implementation meetings.

Remote, Denver, Colorado

• Developed highly complex and customized email campaigns using HTML and JavaScript. Apply dynamic content rules andconfigure link tracking, while ensuring rendering optimization across all email clients and browsers.• Trained and mentored development team on email and quality best practices, programming, and Adobe Campaign. Lead implementation of teams' Planner and OneNote Notebook to increase efficiency for team processes and delivery standards.• Cross-functional collaboration with account and campaign teams on tactical execution of client requests, develop and propose new email strategies and technologies, and serve as a subject matter expert for email best practices and innovative ideas.

Loveland, Colorado

• Managed service quality for a $2.2 million Do-It-For-Me (DIFM) email marketing service• Developed and implement delivery standards and training materials for email marketing campaigns, list growth tools and overall service performance• Streamlined operational efficiencies by implementing innovative marketing, design strategies and training, including design principles and marketing best practices• Collaborated with designers and management team on effective messaging using language, graphics and marketing collateral

• Assisted in building a $2 million dollar Professional Services organization• Designed and implemented marketing collateral showcasing breadth of design services, to acquire and retain new clients through support and sales channels • Trained, coached and mentored design team on best practices, design strategies and technical innovations• Reviewed email drafts to ensure highest level of quality and consistency across production team• Developed into Constant Contact’s technical lead and feature request advocate for EventSpot

• Designed and developed online marketing campaigns for small business and non-profits, including email, event, social and survey• Consulted small business customers on breadth of services offered, while educating them on best solutions to achieve online marketing goals• Established and maintained strong, trusted advisor relationship with service customers, coaching them on building brand awareness to generate profitability and increase their customer engagement.

• Developed highly empathetic customer relationships and earned reputation for delivering exceptional customer service.• Mentored new hire representatives on product customization, conflict resolution, and best practices by maintaining up-to-date product and systems knowledge• Designed email marketing campaigns to match customer branding as a delighter to increase conversion, retention and profitability

Fort Collins, Colorado Area

• Opened El Monte Grill & Bar Restaurant• Demonstrated leadership as a trainer to all new employees• Managed bar area including drink design and menu, weekly inventory checks and high quality customer relationships to increase restaurant value• Advertised and marketed menu options to guests to increase guest satisfaction

Fort Collins, Colorado Area

• Assisted with All Employee Lifeguard and Safety Training• Responsible for scheduling and training of Lifeguards and Lessons• Instructed Private and Group Aqua Aerobics and Swim Lessons