Vice President
CurrentServe as primary point of contact for clients in domestic health and education spaces; building trust through strategic counsel and consistent results. - Lead earned media efforts proactively and in response to health care reform, high prescription drug prices, Medicaid expansion, and other domestic health conversations for various clients. Including developing media strategies, regularly communicating with top-tier reporters, preparing press materials, and coordinating press events. -… Show more Serve as primary point of contact for clients in domestic health and education spaces; building trust through strategic counsel and consistent results. - Lead earned media efforts proactively and in response to health care reform, high prescription drug prices, Medicaid expansion, and other domestic health conversations for various clients. Including developing media strategies, regularly communicating with top-tier reporters, preparing press materials, and coordinating press events. - Lead quantitative and qualitative research of various target audiences. Including overseeing creation of survey instruments, facilitation of focus groups and/or surveys, and preparing reports of findings. Apply learnings to advertising, messaging, collateral materials, and outreach strategies. - Manage multiple national advertising campaigns. Including overseeing development of creative concept, execution of advertisements, placement of media buy, and reporting. - Manage creative development process for various clients. Including developing creative brief and overseeing execution of visual design elements and copywriting in advertising, collateral materials, and websites. - Lead planning of multiple statewide and national events. Including overseeing development of all event materials, planning agenda, securing guest speakers, and coordinating event logistics. Show less