Alex Mather Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

Toronto, Canada Area

Greater New York City Area

Blue State Digital is a leading digital communications strategy agency that works with progressive organizations to drive positive change. With its political roots, having led digital communications strategy and execution for both of President Obama’s election campaigns, BSD has evolved to work with hundreds of organizations in various industries internationally.At BSD, Alex led communications and business strategy for more than 20 clients. In a role that was part communications strategy lead, part Digital Director, part Chief of Staff, he directed BSD’s work across interdisciplinary teams, including Analytics, Strategy, Communications Execution, Paid Media, Technology, Web and Product Development, User Experience, Social Media, Business Development, Content Strategy, and Senior Executive Teams. Alex led BSD's work with organizations including:• Al Gore’s Climate Reality Project• US Fund for UNICEF• Ford Motor Company• Amplify Education• Multiple international and domestic political organizations and parties• The Edward M. Kennedy Institute for the United States Senate• Entertainment Software Association • Arizona Coyotes (NHL)• New York Mets (MLB)• Additional international and domestic sports and entertainment organizations

Toronto, Canada Area

• Spearheaded an extensive marketing and communications project; consulted for and subsequently led an overhaul of both the digital marketing strategy and the client account management digital interface.• Directly managed client accounts with all of CIBC’s 50-plus digital clients; managed business relationships with both in-house and third party Web developers and programmers. • Consulted for and project managed the overhaul of CIBC’s holistic digital marketing and sales strategies and platforms; liaised with intra-company stakeholders and clients throughout the process.• Developed and implemented new software and Internet applications with third parties, overhauling client profit/loss visibility and reporting and revenue tracking and analysis and marketing.

London, United Kingdom

Polis is a research institution providing a forum for public debate and policy intervention on key media issues• Managed digital marketing consulting in relation to an LSE Experts industry digital media conference.

Toronto, Canada Area

• Managed a comprehensive consulting project examining the viability of entrance into digital and new media markets and brands. Interviewed over 200 professionals as part of the research process and developed a marketing and communications scheme.• Created 9 marketing and communications databases used to market client proposals to potential investors and clients. At least 10 opportunities derived from the lists were pursued.• Worked with senior management on aspects of distribution, production and negotiations on both company and client assets, with a special focus on expanding international penetration; advised and consulted on various aspects of content production with an emphasis on digital.

Toronto, Canada Area

• Liaised between parent company and corollary productions and consulted on digital marketing strategies and communications; managed a new markets distribution project.• Undertook on-set production, pre-and-post video and digital production and editing projects for film, TV, and digital media productions; consulted on communications packages.

Toronto, Canada Area

• Consulted on corporate communications and relationship management digital marketing databases, consisting of over 600 companies; supported Assistant VP in product marketing and branding.

Master Of Science (M.Sc.), Media And Communications Governance

Activities and Societies: Polis - LSE Media Think Tank, Research Assisstant Dissertation: 2011: A File-Sharing Odyssey? Antiquated.

Ba (Hons.), Political Science

Activities and Societies: Editor-in-Chief, The Social Contract - Western's undergraduate journal of political science Vice-President.

Education record