Daniel Almgren work email
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Daniel Almgren personal email
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Seasoned marketing professional with +10 years in the field. Specializing in brand development and management across diverse sectors such as retail and FMCG both B2C and B2B. My skill set spans Marketing and Brand Management, Brand Development (including Private Label), Trade Marketing, Insight Management and Development, and Concept/Product Development.I have a proven track record in effectively planning and executing comprehensive marketing strategies, seamlessly transitioning from ATL to BTL executions. My proficiency lies in developing impactful and effective communication plans, effectful media mixes, and devising tactical in-store campaigns.I thrive on challenges and love creative problem-solving . Continous learning is both inspiring and crucial in this ever-evolving marketing field.While embracing a structured approach, I constantly keep the bigger picture in focus, striving to maximize company value creation at every turn.
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Head Of BrandNetonnetBorås, Se
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Head Of Brand & MediaNetonnet Mar 2024 - PresentBorås, Västra Götaland, Sverige
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(Senior) Brand ManagerNetonnet Mar 2021 - Mar 2024Borås, Västra Götaland, SverigeAccomplishments/Responsibilities- Developing and executing brand strategy for NetOnNet in 2023 of which the communication concept ”Kampen för låga priser fortsätter” including distinct fluenct character device Lowee was part of execution.- Developing and evolving company Mission & Vision, including statements and values.- Developing and implementing Market Segmentation across the organization.- Developing and optimizing Brand tracking capabilities.- Crafting and executing several market research studies for decision making.- Media planning for optimal effectiveness.- Developing and implementing Private Label/Own brand/Private brands strategy for NetOnNet and Komplett Group.- Developing, crafting and launching new, as well as rebranded, home electronic Private labels such as Andersson, Loeffen, PureSense, Freev, Austin & Barbeque and more.- Part of project group for PR planning and execution.
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Brand ManagerMetsä Tissue Mar 2020 - Feb 2021Borås / Mariestad / StockholmMarketing Manager for consumer brands Lambi & Serla in Sweden.Accomplishments/Responsibilities- Planning and implementint local marketing plan and activities- Planning, executing mediaplanning including media purchases.- Planning and executing local market research- Development and distribution of brand plans to B2B customers.- Developing and executing sales force materials and learning platforms. -
Concept Development DirectorMetsä Tissue Apr 2019 - Mar 2020Mariestad / HelsinkiResponsible for market data, insights and concept development for brandsAccomplishments in role- Developed and executed strategic market research studies - Developed and implemented optimized brand health tracking - Managing a team of Marketing Insights Managers
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Concept Development ManagerMetsä Tissue Nov 2018 - Apr 2019Mariestad/BoråsRegional responsibility for realization of concepts from idea to commercial executionAccomplishments in role- Defined role of concept and implemented Innovation process in SCD region- Developed and executed innovation workshops with senior management- Project manager for key category project including launch of new product on the market “Lambi Finest”
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Brand ManagerMetsä Tissue Mar 2016 - Oct 2018Mariestad/OsloBrand and Marketing Manager for the Lambi brand in NorwayAccomplishments in role- Increased brand performance and growth for Lambi in Norway by optimizing marketing planning, campaigns and media mix for highest effectiveness.- Developed and launched ”Lambi Family” concept with key customer, resulting in best case recognition.- Implemented central brand initiatives and product launches on local market
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Trade Marketing ManagerMetsä Tissue Aug 2014 - Feb 2016Mariestad/OsloMarket responsibility for Trade marketing of consumer brandsAccomplishments in role- Developed and realized commercial trade execution of ”Lambi 50 years” campaign resulting in significant market share peak.- Developed and implemented handkerchief category strategy for Lambi brand including positioning, product packaging design and communication.- Project Manager for retail agency pitch for Nordics region
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Regional Trade Marketing ManagerMetsa Tissue Jan 2013 - Aug 2014Mariestad/Oslo/CopenhagenRegional responsibility for Trade marketing of consumer brandsAreas of responsibility- Developed and realized trade marketing plans to support business objectives- Responsible for customer presentations and new product launch pitches- Responsible for developing presentations and argumentation for sales- Responsible for in-store communication of Metsä Tissue brands- Managed contact with multiple agencies to deliver trade marketing plan
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Trainee Marketing DepartmentMetsä Tissue 2012 - Jan 2013MariestadSales / Marketing Trainee Consumer brands
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Board MemberKronobergs Marknadsförening Aug 2011 - Jun 2012Växjö
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Board MemberKrom Future Aug 2010 - Jun 2012Växjö
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Student In Business Administration With Specialization In MarketingLinnaeus University Aug 2009 - Jun 2012Växjö
Daniel Almgren Skills
Daniel Almgren Education Details
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Main Field Of Study: Business Administration
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Passed With Distinction -
Sven EriksongymnasietEconomics
Frequently Asked Questions about Daniel Almgren
What company does Daniel Almgren work for?
Daniel Almgren works for Netonnet
What is Daniel Almgren's role at the current company?
Daniel Almgren's current role is Head of Brand.
What is Daniel Almgren's email address?
Daniel Almgren's email address is da****@****ail.com
What schools did Daniel Almgren attend?
Daniel Almgren attended Linnaeus University, Ihm Business School, Marketing Week Mini Mba With Mark Ritson, Sven Eriksongymnasiet.
What are some of Daniel Almgren's interests?
Daniel Almgren has interest in Hardcore Music, But Getting There, Travelling, Workout, Early Morning Walks, Crime Tv Series.
What skills is Daniel Almgren known for?
Daniel Almgren has skills like Marketing Communications, English, Marketing Strategy, Social Media, Microsoft Office, Project Management, Business Strategy, Project Planning, Market Research, Online Marketing, Photoshop, Customer Service.
Who are Daniel Almgren's colleagues?
Daniel Almgren's colleagues are Benjamin Ehrin, Daniel Olofsson, Park Hyunwoo, Malin Ölander, Mattias Johansson, Janne Kinnunen, Maryam Y..
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