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Alvaro Gómez Rueda Email & Phone Number

Regional Head of Operations at Shopee
Location: São Paulo, Brazil 10 work roles 2 schools
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✓ Verified July 2026 3 data sources Profile completeness 86%

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Current company
Role
Regional Head of Operations
Location
São Paulo, Brazil
Company size

Who is Alvaro Gómez Rueda? Overview

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Quick answer

Alvaro Gómez Rueda is listed as Regional Head of Operations at Shopee, a with 51884 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Alvaro Gómez Rueda.

Alvaro Gómez Rueda previously worked as Head of Operations I Logistic BR at Frubana and Vicepresident of operations LATAM (Interim) at Frubana. Alvaro Gómez Rueda holds Master Of Business Administration - Mba, Business Administration And Management, General from Universidad Del Norte.

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Email format at Shopee

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Shopee

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Profile bio

About Alvaro Gómez Rueda

Head of Operations with a proven track record of success in leading and scaling high-growth operations across Latin America. I excel at developing and executing data-driven strategies that optimize warehouse management, logistics, and transportation to drive operational excellence and enhance customer experiences.I was instrumental in establishing Frubana's initial operations in Colombia and consistently exceeded expectations throughout my career progression. From optimizing warehouse layouts and implementing efficient WMS to streamlining logistics and managing 3PL relationships, I consistently deliver impactful results. My leadership spans across increasing responsibilities, from Operations Manager to Warehouse Manager, culminating in overseeing operations across Latin America with a focus on Brazil, Colombia, and Mexico.Key areas where I deliver significant impact:Strategic Planning & Execution: I develop and implement comprehensive operational strategies that align with business objectives and drive significant growth.Warehouse Optimization: I maximize efficiency and productivity through the implementation of best-in-class WMS, optimized space utilization, and accurate inventory management for more than 25 distribution centers across latamLogistics & Transportation: I design and execute cost-effective logistics strategies, optimize transportation networks, and manage 3PL (Third Party Logistics) relationships to ensure timely and efficient deliveries.Excellence Process Improvement: I leverage lean principles and continuous improvement methodologies to streamline workflows, eliminate waste, and enhance operational efficiency.Customer Experience (CX): I prioritize customer satisfaction by optimizing processes, ensuring on-time delivery, and exceeding expectations.Team Leadership: I build, motivate, and lead high-performing teams, fostering a culture of collaboration, accountability, and continuous improvement. (People Operations)

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Alvaro Gómez Rueda's current company

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Shopee
Shopee
Regional Head of Operations
State of São Paulo, Brazil
Website
Employees
51884
AeroLeads page
10 roles

Alvaro Gómez Rueda work experience

A career timeline built from the work history available for this profile.

Regional Head Of Operations

State Of São Paulo, Brazil

Head Of Operations I Logistic Br

São Paulo Y Alrededores

Head of Operations Brazil (Latin America)Head of Operations responsible for developing and executing data-driven strategies that optimize warehouse management, logistics, and transportation to drive operational excellence and exceed performance targets. I led the strategic development and execution of operational strategies across all facets of the business, leveraging data & analytics to inform decision-making and drive efficiency. From optimizing warehouse layouts and implementing efficient processes to streamlining logistics, Supply chain, CX and managing 3PL relationships.Key areas:Strategic Planning & Execution: I develop and execute comprehensive operational strategies aligned with business objectives, including identifying opportunities for growth and implementing innovative solutions to enhance efficiency and productivity achieving 99,8% On time Delivery for more than 45.000 Restaurants. Warehouse Optimization: I oversee the efficient operation of multiple warehouses, ensuring optimal space utilization, accurate inventory management, and adherence to strict quality and safety standards. Excellence: I implement lean principles and continuous improvement methodologies to streamline workflows, eliminate waste, and enhance operational efficiency and productivity across all areas of the business. Decreasing 7% of GMV. (Gross Margin Value).Data & Analytics: I leverage data analysis to identify trends, optimize performance, and build Real Time Dashboards for informed decision-making across all areas of operations including Productivity, Inventory Management and process standardization.People Operations: Implementing a company wide People Operations Gamification Radar focus on absenteeism and productivity incentive plans focus on picking & packing efficiency.Skills: Transport, Team management,Inventory control, Warehouse management, systems: SAP, WMS,SQL, Operational excellence, Distribution, Cost reduction, Negotiation, Last mile

Vicepresident Of Operations Latam (Interim)

Colombia

Head of Warehouse Latin America responsible for Leading Frubana's warehouse network across Latin America (Brazil, Colombia, Mexico). I led the strategic direction and operational execution of Frubana's warehouse network, from optimizing warehouse layouts and implementing in House advanced WMS to standardizing processes and consistently delivering impactful results.Key areas:Strategic Planning & Execution: I developed and executed regional warehouse strategies that drove operational excellence and supported Frubana's growth objectives scaling up the form 2 to 27 warehouses. Warehouse Optimization: I oversaw all aspects of warehouse operations, including receiving, storage, picking, packing, shipping, and inventory control. I leverage my expertise in warehouse management systems and best practices to optimize space utilization, ensure accurate inventory management, and maximize productivity growing the operation from 150 to 1000 Employees.Process Improvement: I implemented lean principles and continuous improvement methodologies to streamline processes and maximize efficiency across all warehouse operations including Leakage, Cost & Productivity, People Metrics (Training), Service Levels and transformation projects.Technology & Data Implementation: I led the implementation and integration of advanced in house and outsourced WMS and APP Development to enhance visibility, accuracy, and productivity across the network. APIs, In house & No code Solutions, SQL, Open Source Power Bi Dashboards, People Operations Whatsapp Channeling. Performance Management: I established key performance indicators (KPIs) and implemented robust tracking mechanisms to monitor warehouse performance, identify areas for improvement, and drive operational excellence.Team Leadership: I built, mentored, and led high-performing warehouse teams across multiple locations, from specialized hiring programs up to fostering a culture of collaboration, accountability, and continuous improvement.

Nov 2022 - Jun 2023

Head Of Warehouse Excellence I Logistic Latam

Colombia

Jun 2021 - Nov 2022

Operation Manager São Paulo I Logistic

São Paulo, Brasil

Played a key role in driving operational excellence and efficiency across Frubana's rapidly growing business in Brazil. Successfully managed day-to-day operations, ensuring smooth and efficient workflow across various departments, including warehouse, logistics, and customer service.Key Accomplishments:Process Optimization: Streamlined operational processes, resulting in improved efficiency, reduced costs, and enhanced productivity.Warehouse Efficiency: Optimized warehouse layout, implemented inventory control measures, and ensured accurate order fulfillment.Logistics Management: Coordinated with 3PL providers, optimized delivery routes, and ensured timely delivery of products to customers.Customer Satisfaction: Implemented initiatives to improve customer service and satisfaction, resulting in increased customer retention.Team Management: Supervised and coordinated the activities of the operations team, fostering a collaborative and productive work environment.Key Responsibilities:Daily Operations: Managed day-to-day operations across various departments, ensuring smooth and efficient workflow.Warehouse Supervision: Supervised warehouse activities, including receiving, storage, picking, packing, and shipping.Logistics Coordination: Coordinated with 3PL providers to ensure timely and efficient delivery of products.Inventory Management: Implemented inventory control measures to ensure accurate stock levels and minimize waste.Customer Service: Oversaw customer service operations and implement initiatives to improve customer satisfaction.Team Management: Supervised, motivated, and guided the operations team, providing training and support.Performance Monitoring: Tracked key performance indicators (KPIs) to monitor operational efficiency and identify areas for improvement.Skills: Warehouse management, People management, Picking, Packing, Logistic planning, Productivity

Jan 2021 - Jun 2021

Gerente De Transporte

São Paulo Y Alrededores

Oct 2020 - Dec 2020

Gerente De Operaciones, Barranquilla (Col)

Barranquilla, Atlántico, Colombia

Oct 2019 - Oct 2020

Director Of Operations I Logistic

Palmeras De La Costa

Colombia

Jan 2016 - Sep 2019

Operational Specialist

Palmeras De La Costa

Colombia

Jul 2015 - Dec 2015

Manager

Finca La Esterlina

Colombia

Feb 2012 - Jul 2015
Team & coworkers

Colleagues at Shopee

Other employees you can reach at shopee.sg. View company contacts for 51884 employees →

2 education records

Alvaro Gómez Rueda education

Master Of Business Administration - Mba, Business Administration And Management, General

FAQ

Frequently asked questions about Alvaro Gómez Rueda

Quick answers generated from the profile data available on this page.

What company does Alvaro Gómez Rueda work for?

Alvaro Gómez Rueda works for Shopee.

What is Alvaro Gómez Rueda's role at Shopee?

Alvaro Gómez Rueda is listed as Regional Head of Operations at Shopee.

Where is Alvaro Gómez Rueda based?

Alvaro Gómez Rueda is based in São Paulo, Brazil while working with Shopee.

What companies has Alvaro Gómez Rueda worked for?

Alvaro Gómez Rueda has worked for Shopee, Frubana, Palmeras De La Costa, and Finca La Esterlina.

Who are Alvaro Gómez Rueda's colleagues at Shopee?

Alvaro Gómez Rueda's colleagues at Shopee include Intan Permata, 张哲铖, Warisa Imraporn, Jenifer Menezes, and Yanni Rabena.

How can I contact Alvaro Gómez Rueda?

You can use AeroLeads to view verified contact signals for Alvaro Gómez Rueda at Shopee, including work email, phone, and LinkedIn data when available.

What schools did Alvaro Gómez Rueda attend?

Alvaro Gómez Rueda holds Master Of Business Administration - Mba, Business Administration And Management, General from Universidad Del Norte.

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