I am Álvaro Valiente, CEO and founder of MENCRUSH, an audiovisual production company. I focus on challenging traditional production norms, prioritizing creativity and delivering a unique user experience. I have a deep interest in how audiences consume content today and how we can adapt our productions to meet those needs. With over 30 years of experience, my expertise lies in the global expansion of companies. I have led the international growth of companies like Inditex and Neinver, driving their entry into new global markets and fueling their worldwide growth. I strongly believe in the power of international expansion to connect productions with audiences around the world and in the importance of collaborating with talent from all corners of the globe.
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PartnerDestino De Aromas Nov 2004 - Dec 2019Porto Area, Portugal
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Business ConsultantPragma Feb 2014 - Oct 2016Porto Area, Portugal⁄ Elaborating an accurate analysis for Spanish promoter CHAMARTIN in its portfolio in Portugal (12 assets) at commercial, technical, architectural and marketing level to put the assets in value⁄ Calculating the investment required to undertake and sell out to different funds -
Managing DirectorNeinver Jan 2002 - Feb 2012Spain, Italy, Portugal And Latam2010-2012 NEINVER S.A. www.neinver.com Country Manager for Italy, Portugal and Latin-American countries (Brazil, Chile, Peru and Colombia)Main Responsibilities:• Start up of the business in Latin American countries including partnerships with local businesses• Responsible for the start-up of the company in Brazil• Negotiations of licences with local political authorities• HHRR selection for the new local team SPAIN, ITALY, PORTUGAL and LATIN AMERICA2005-2010… Show more 2010-2012 NEINVER S.A. www.neinver.com Country Manager for Italy, Portugal and Latin-American countries (Brazil, Chile, Peru and Colombia)Main Responsibilities:• Start up of the business in Latin American countries including partnerships with local businesses• Responsible for the start-up of the company in Brazil• Negotiations of licences with local political authorities• HHRR selection for the new local team SPAIN, ITALY, PORTUGAL and LATIN AMERICA2005-2010 NEINVER S.A.Country Manager for Italy and Portugal Main Responsibilities:• Responsible for the P&L (45 million Euros)• Responsible for the development of new phases in existing schemes and acquisition of new assets and its refitting in Italy and Portugal (100.000 m2)• Key person on the launching of IRUS European Property Fund, a closed ended European property fund that has raised a total equity commitment of 480 Million Euros• Responsible for the negotiation of licences with local political authorities • Managed team: 50 people ITALY, PORTUGAL 2002-2005 NEINVER S.A.Country Manager for PortugalMain Responsibilities:• Responsible for the start-up• Development of the Vila do Conde Style Outlets (50.000m2)• Launch of the Algarve TSO (25.000 m2)• Managed team : 15 people PORTUGAL Show less -
Real Estate Development Manager For Zara.Inditex 1998 - 2002Central-Northern European Countries, Eastern European Countries And Japan• Searching for Real State locations and start up operation for Inditex Group in Austria, Switzerland, Holland, Sweden, Norway and Denmark.• Partnered with local companies for Real State premises research in Poland, Hungary and Check Republic.• Defining strategic Real State locations through a Japanese partnership in Japan. • Managed team: 10 people SPAIN, HOLAND and JAPAN -
Commercial ManagerMulti Development 1996 - 1998PortugalMain Responsibilities:• Responsible for the leasing and marketing of three shopping centres in Portugal: Almada Forum, Aveiro Forum and Armazens do Chiado (100.000 m2)• Responsible for the introduction of new foreigner anchor tenants in Portugal such as FNAC• Managed team: 5 people PORTUGAL -
Commercial ManagerLarry Smith International Jan 1993 - Dec 1996PortugalMain Responsibilities:• Start-up of the company in Portugal• Responsible for the commercialization and marketing of Arrabida Shopping in Oporto (55.000 m2)• Responsible for the introduction of new foreigner anchor tenants in the market, such as AMC• Managed team: 5 people PORTUGAL
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Commercial ManagerCorio Jan 1990 - Nov 1993SpainMain Responsibilities:• Leasing and marketing of two shopping centers in Spain: Gran Via de Hortaleza and Gran Turia. (45.000 m2)• Managed team: 5 people SPAIN -
Textile Product ManagerCarrefour 1987 - 1990SpainMain Responsibilities:• Centralize Purchase of men’s collection for the whole chain in Spain (22 hypermarkets)• Creation and development of 4 new own brands (sport, jeans, casual and formal wear)• Managed team: 3 people SPAIN
Alvaro Valiente Skills
Alvaro Valiente Education Details
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Business Expert-Administracion Y Direccion De Empresas -
Degree In Business Administration.Dissertation On: “Marketing And Commercial Distribution” -
High School Diploma In Sciences
Frequently Asked Questions about Alvaro Valiente
What is Alvaro Valiente's role at the current company?
Alvaro Valiente's current role is CEO and FOUNDER at MENCRUSH.
What schools did Alvaro Valiente attend?
Alvaro Valiente attended Thepowermba, Universidad Autónoma De Madrid, Universidad Ceu San Pablo.
What skills is Alvaro Valiente known for?
Alvaro Valiente has skills like Spanish, Negotiation, New Business Development, English, Real Estate, Strategy, Teamwork, Management, International Relations, Real Estate Strategy, Portuguese, French.
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