I've had the privilege of growing FOND from Farmers Market booth to a thriving small business with rapid growth. FOND is available today in stores you love nationwide from HEB to Sprouts Farmers Market and online at fondbonebroth.com. I love developing products that are nutritionally dense, easy to use, and incredibly delicious. In addition to driving growth for the company it is my joy to be seeking out and adding to our amazing team YoY to take FOND to the next level. About FOND: A female-founded, female-led company based in New Braunfels, Texas, FOND makes ready-to-sip, organic chicken and beef bone broth tonics that combine pasture-raised protein with fresh herbs and botanicals to nourish the body and delight the palate. Named for the French term for “foundation”, FOND is the first and only bone broth to combine a flavor-forward and nutritionally-functional approach with ingredients that work synergistically to support good health from the inside out.2016 Aspirations Grant Recipient - Les Dames d'Escoffier - San Antonio Chapter2017 Finalist HEB’s Primo Picks Quest for Texas’ Best2018 Grant Recipient - Austin Food and Wine Alliance

Creative handler, storyteller, marketer, stylist. We work with startups and small businesses who need beautiful, custom work at prices they can afford. Today's demands for content production are more than ever before. We love what we do, let us show you!

As a communication artist, I am committed to the intersection of idea and expression. It is my job to facilitate the coming together of “problem” and “solver” and unite them in understanding. From the tweets you send to the colors you choose for your logo, you are sending a message whether you want to or not. It is my job to take the rich communication theory from Isocrates to Neil Postman and transform your content into something relatable, authentic and actionable.Through KDMedia I have had the privilege of serving as co-creator with to many startups in the Boston area including ThreatStack, DataRobot, DataBox, and Avalon Ventures. http://kdmedianow.com/team

I consulted with ImpulseSave on their creative marketing efforts. From blogging, to email campaigns, ad campaigns and push notifications, I helped ImpusleSave execute on their creative vision to reach their customers.ImpulseSave was acquired in 2013 by Betterment.

At Backupify I handle a variety of projects under the umbrella of content. I have one hand tinkering and testing in Marketing and one ear glued to the phone priming leads for Sales. From landing pages, to social content, from email copy to blogposts, and from to cold-calls to design mocks, I help Backupify create content that converts.

As Marketing Manager, I was in charge of copywriting - everything from the video scripts, infographics, landing pages, in-site messaging, email marketing, etc. I helped with product development, and devised innovative strategies to turn social media platforms, blogposts, and customer emails into funnels and customers into evangelists. - Write and implement campaigns and promotions- Created widget for bloggers to build a following in-product- Wrote homepage video: 90% play rate; 60% completion- Weekly marketing campaigns: open-rate of 50%- Team management: 3 - 5 people including a remote workforce- Re-vamped win-back strategy: over a 200% conversion compared to previous copy

As Community Manager, I was responsible for all things content, building our customer base, communicating key learnings to the team to enhance our customer development and leveraging existing and new relationships to position ImpulseSave as an influencer.- Created blog contest that brought a 200% increase in traffic- Increased monthly unique views on blog by 100%- Achieved engagement rates of 25% across social platforms- Turned followers, fans and re-pinners into product evangelists- Creative direction for blog, content, SEO, product education- Team management: 3 interns with various tasks- Launched Facebook ads and other social campaigns- Filled top of the funnel by directing 900+ UMV to a private site

As Social Media intern, I broke ground in several areas: community development, customer development, and content creation.- Assembled alpha-group for testing- Gleaned key learnings from CFPs, bloggers, and alpha group- Demoed the product at events to gain exposure- Networked with seasoned entrepreneurs- Content creation for blog and social media profiles- Identified influencers would would later become evangelists

As Owner of The Social Market, I sought to bring local shops I loved up to speed on the ROI of social media. Everything from turning Fans into customers and the value of being front-of-mind. I loved owning my own business and the shops I had the privilege to work with. I left only to pursue further expertise and cherish our on-going friendships. - Designed newsletter templates and campaigns- Ran tutorials for social engagement and email how-to's- Connected local shops with local artists for logo and design- Created and published content on various social profiles- Grew followings according to goals set with shop owner- Created content strategy for blogs on a per-shop basis- Worked with each owner to determine what value social media would bring to their wallets and clients

As a GCNS Fellow, I was selected to participate in a semester long internship with a highly skilled team of 3 other writers. We had various backgrounds, creative nonfiction, fiction, poetry but were responsible to deliver one news story a week. Our work was showcased in publications such as The Boston Globe, Boston Globe North, The Salem News, The Gloucester Times and several other Wicked Local online news sites. - 6 articles total in The Boston Globe- 2 front page articles on Boston Globe North- 3 articles in the Salem News including 1 editorial- 4 articles for The Salem New's publication North Shore 100- 13 out of 17 articles were picked up by a news outlet