Alyssa Cole Email & Phone Number

Washington, District Of Columbia, United States

- Led the Event department, overseeing events and marketing operations.- Led end-to-end event creation and execution, including content, marketing, contracts, and follow-ups for in-person events, webinars, roundtables, and virtual summits.- Managed post-event reconciliation, tracking attendance, analyzing metrics, and publishing updates on LinkedIn, YouTube, and Twitter.- Coordinated strategic partnerships and supervised the Event Coordinator, fostering team success.- Developed and monitored event timelines, ensuring deadlines were met while managing budgets and negotiating contracts.- Oversaw sponsor accounts by managing contracts and project timelines, and ensured seamless event/marketing service funnels.- Implemented event technology solutions, led marketing operations to drive growth, and maintained a collaborative team environment.

- Established the events department from the ground up.- Led end-to-end event creation and execution, including content, marketing, contracts, and follow-ups for in-person events, webinars, roundtables, and virtual summits.- Coordinated strategic partnerships and supervised the Event Coordinator, fostering team success.- Created and managed LinkedIn content to enhance brand presence.- Fostered a collaborative team environment and promoted professional growth.- Conducted team meetings and debriefs to review event outcomes and improvements.- Developed and monitored event timelines, ensuring deadlines were met while managing budgets and negotiating contracts.

- Responsible for event creation including content, speaker invites, reminders, hotel and virtual summit contracts and coordination, website updates, prep call coordination, and follow-ups- Manage the effectiveness and operability of in-person events, paid webinars, roundtable discussions, and virtual summits- Communicate regularly with government, industry, and academic partners- Coordinate and collaborate with both internal and external teams to successfully deploy 3 main events per week- Manages team of event coordinators

- Served as an ambassador for the University and the Admissions Office- Provided welcoming contact to outside visitors to the University - Promptly and effectively guided visitors through interviews and tours and managed the communication of follow up information when necessary

- Planned and executed primary dance marathon over a full year time horizon- Communicated, interacted and coordinated fundraising events with area businesses resulting in raising over $30,000 for Children’s Hospital of the King’s Daughters - Supervised team of students including assignment and delegation of tasks before, during and after the event

• Responsible for involving other students throughout all aspects of the event• Assist Director with overall execution of the event

- Learned and implemented the processes needed to organized and run events- Discovered how to work with a team to deal with approaching deadlines and difficult events- Performed setup, conducted check-in, managed event activities, and restored event space

Completed a four-month internship at TMA, a security industry trade association representing security monitoring service providers. Assignments and responsibilities spanned all facets of the organization’s mission, including, but not limited to, membership, marketing, education, and event management. Key initiative highlights are:· Market Research – Researched UL-listed security monitoring companies and leadership to establish prospective target lists for membership recruitment and acquisition.· Archive Restoration - Reviewed, evaluated, and organized historical documents in organization repository to bring archive library up-to-date. · Public Relations – Acquired editorial calendars from industry trade publications, identified relevant features, and established table for internal reference to guide proactive outreach. · Event Management – Prepared and organized conference shipment of marketing and exhibit supplies for organization’s annual trade show.