Develop and manage the organic and paid social media strategy for Facebook, Instagram, Tik Tok, and Pinterest.Create engaging visual content, including lifestyle and product photography, short-form videos, and custom graphics for website, email, social, digital advertising, and in-store promotions.Design custom apparel inspired by the Colorado lifestyle that appeals to our target audience including t-shirts, hoodies, Klean Kanteen tumblers, stickers, and more.Implement and execute comprehensive SEO plans specific to e-commerce that increase web traffic.Monitor and analyze performance metrics for social media and e-commerce website and generate actionable insights to refine content strategy and audience targeting.The Colorado Store is a local family-owned business with a love for all things Colorado! We help people remember their adventures and represent their Colorado pride through apparel, drinkware, and accessories.

Collaborated with brokerage teams on the creative direction and strategic marketing plans for Lincoln’s 7.5 million square foot portfolio of commercial properties.Wrote, designed, and photographed all content for marketing materials, including press releases, emails, pitch decks, websites, and social media.Managed marketing, event coordination, contracts, and negations for a rooftop event venue, The Terrace, resulting in a 3x increase in revenue year-over-year.Lincoln Property Company is a group of focused real estate professionals dedicated to providing superior, value-add real estate services tailored to specific goals, opportunities, needs and challenges of our clients.

When I started in this role I designed leasing brochures, pitch decks, offering memorandums, presentations, advertisements, email marketing campaigns, websites, and mailers. I learned the business fast and within a year was promoted to a Senior Graphic Designer.After being promoted, my focus expanded to developing corporate marketing strategies, media relations, internal marketing, event coordination and social media content and analytics tracking. I was also able to hire and manage a graphic design intern to work on the team and trained all administrative assistants and marketing coordinators regarding graphic design software, brand standards, and marketing guidelines.Transwestern is a privately held real estate firm of collaborative entrepreneurs specializing in Agency Leasing, Asset Services, Occupier Solutions, Capital Markets and Research, our fully integrated global enterprise adds value for investors, owners and occupiers of all commercial property types.

Revamped the company’s brand guidelines and established best practices for all visual content regarding logo usage, website content, photography standards, and print production criteria.Captured all product photography used in catalogs, website, and other marketing materials. Designed web pages, brochures, app graphics, tradeshow displays, manuals, packaging, and other marketing collateral.Oversaw all aspects of tradeshow logistics and organization, including product delivery and company registration.Digi-Star is a division of the Topcon Positioning Group and an international provider of measuring solutions for optimizing agricultural performance. We are dedicated to the development, production, and marketing of electronic weighing systems and feed management systems for the global agricultural market.

Partnered with Marketing Director on the creative direction of marketing materials to increase engagement and drive participation in the university campus dining program.I created social media posts, digital advertisements, restaurant menus, brochures, and store-front displays for 15 Chartwells on-campus cafeterias, I also promoted special events, seasonal menu items, and additions to the dining halls. Developed brand identities for new on-campus restaurants and dining experiences.Chartwells Dining Services is a premier on-campus dining service program for the University of Wisconsin, Whitewater. Our team is dedicated and committed to providing delicious meal options, which include contemporary, crowd-pleasing selections of many of your favorite foods along with some of our own specialties.

Hand sketching weekly cartoons, creating graphics for stories, weather reports, holidays, team sports, capturing photos of collegiate sporting events, and assisting with layouts are just some of the many ways I got to contribute to the campus newspaper while attending university.With journalism there is always something new and different to learn. I enjoyed being able to grow my skill sets while multitasking and working with a team of equally enthusiastic contributors and creators.Royal Purple is the official weekly newspaper of the University of Wisconsin-Whitewater. It provides information about news and entertainment, as well as serving as an open forum for opinions. The print and digital newspaper creates a learning experience for the students to establish a record of contemporary events throughout the campus and community.