Alyssa Phillips Email & Phone Number

Coeur D'Alene, Id, Us

Windsor, Ca, Us

Northern Ca

Northern Ca

Houston, Texas, United States

Involved in all aspects of business growth in Northern Ca, for RTUI division of Indoor Media. B-to-B marketing/advertising targeting hyper local customers to help increase customer acquisition. Providing advertising to increase customer’s brand awareness and increase their customer count. Primarily responsible for hiring, training sales team, providing analysis of ROI to achieve long term marketing solution for customers. Key Contributions:1. Developed, hired, and trained strongest national team – smallest, newest team produced nation’s highest sales numbers 2. Forecast regional sales segments for growth opportunity 3. Create and build book of business to grab more market share, increase sales per segment and per store location to increase bottom line for Indoor Media and customer4. Provide expert customer service, provide analytics and ROI to increase renewal percentage per customer, per segment and per store 5. Secure initial ad buys, understanding marketing trends to drive traffic and increase bottom line with proper ad offer6. Part of Design team to develop on-line presentation to quickly pivot sales meetings during pandemic to allow for continued business development and growth7. Keynote speaker for National Managers Meeting, to train managers on hiring, training, keeping strong sales team while increasing market share.8. Support clients in a cross-functional environment, performed analysis based on requirements analysis and technical

Northern California

Leading Marketing and Sales Manager, National award for Regional Sales Manager of the year.

Oakland, California, United States

Kenwood, Ca

Industry leader in organic natural ingredient supply chain management and just -in-time logistics. Worked directly with leading industry CPG brands sourcing raw ingredients to meet specifications for their overall requirements.My job responsibilities include the following: 1. Opened new sales segments in organic food, nutraceuticals, and body/beauty care to increase revenue. Analyzed expenses, market conditions, competitors and adjusted strategy as needed2. Global procurement, understanding tariffs, trade, CBT, exchange rates, metric systems, regulations, certification requirements, compliance3. Secured manufacturers for both brands and white label CPGsContracted both customer sales and back-to-back supply chain to ensure profitability4. Sales: Grew customer base from 35 to 112 accounts with cost management resulting in increased profits year after year 5. Marketing: Trained teams on products, seminars, and events. Managed industry event planning and trade shows

Developed new business segments and growth opportunities for the industrial division of Spectrum in both ingredient sales and white label CPGs to increase overall bottom line. Key Contributions:1. Significantly increased sales growth by reaching out to multiple segments in the industry; Including, but not limited to food, supplements, body care, pet and more2. Increased existing business with multiple “sku” options3. Created vertical integration across both industrial ingredient division and brand/label division to increase both top and bottom line4. Found new business opportunities for all parts of manufacturing; for both plant-based oils and by-products from crush, creating less waste and more revenue 5. Handled all communication with customers including but not limited to packaging, logistics, to delivery of product(s), and more6. Managed and executed customer service and expectations to create on-going business and repeat customers.