I'm a notorious plant killer. Despite my best efforts, my dreams of a house full of greenery usually end in wilted leaves and broken promises. But hey, it keeps me humble. This little quirk sums up my approach to life and work—embracing challenges, learning from failures, never giving up, and finding humor in the chaos.My adventure in tech and customer success began with Discida, a scrappy startup where I helped scale the company to its successful acquisition by LIFT in 2020. There, I co-invented the Discida Brand Health Score, turning complex data into actionable insights.Post-acquisition, I led the UX research team at LIFT, diving into change management, customer success training, and leadership development. Today, as CEO of TruVue, I'm on a mission to democratize advanced churn prediction analytics. We're making high-level consulting magic accessible through our software platform—no PhD required. My mantra? "Be all in or be all out. Make the moment count." This blends my professional life with personal passions, creating a unique, sometimes chaotic, but always fulfilling existence. Inspiration often strikes while talking to myself on dog walks—my best ideas come from those moments.Let's connect and explore how we can turn your customer experience strategy into a powerhouse of retention and growth. And if you're up for it, we can commiserate about how we love plants more than they love us, swap pictures of our dogs, or even team up for trivia night—I'm full of random factoids and can probably tell you something interesting about any topic.