Strategic Planning and Analysis / Capital Markets

• Played a proactive role in underwriting potential acquisitions, repositions, and dispositions of multi-family assets to maximize portfolio performance. • Led the due diligence team in property evaluations, including competitive analysis, variance reporting, market sizing, and utility/lease/contract audits.• Supported the Senior Asset Manager in preparing annual operating budgets and asset-level business plans, including financial analysis to provide valuable insights for C-Suite decision-makers.• Reviewed monthly financials against operating budgets, identifying variances in the business plan and proactively recommending solutions to property management.• Managed capital expenditure projects for residential properties, overseeing and securing reserve draws for funding.• Created financial models for multi-family and commercial properties, including budgeting, forecasts, market surveys, and audits.• Articulated audit findings to optimize budgeting/reduce costs and developed a utility audit model for property managers to assess future costs accurately.• Produced and presented quarterly/annual reports for investors, concurrently fostering robust relationships with a portfolio of 96 esteemed clients.• Collaborated with transitions and compliance team successfully onboard 4,090 units to the portfolio, contributing a 36% growth in managed units.• Successfully implemented investment management systems, showcasing new investment opportunities and cross-referencing portfolios with real-time data, contributing to the procurement of $60 million in capital.• Created persuasive Pitch Decks and Investment Analysis Summaries to raise capital for deals and acquisitions.

•Conducted in-depth data analysis of data derived from client applications to identify trends, patterns, and insights for client reviews.•Supported the CFO in budgeting and forecasting reports quarterly.•Supported the VP of Marketing in strategically developing and implementing data-driven social media campaigns and content.• Built content for different social media platforms and created marketing campaigns to promote products and services.• Worked closely with the creative team in planning and deploying the company’s website.• Tested various Virtual Reality apps and generated reports of all errors for software engineers to fix.• Project support including research, filing papers, event planning, logistics, etc.

• Founded an e-commerce company based on growing and selling exotic plants online, making business profitable within three months.• Conducted all aspects of the business from sales and fulfillment to shipping.• Used different social media and created marketing campaigns to promote a conversion of sales.

• Conducted price and sales analysis, to optimize pricing strategies yielding higher profit margins and sales.• Facilitated the company's expansion into e-commerce through strategic website and Amazon platform development.• Assisted in designing and building a more user-friendly website. Also oversaw its launch and continuing operation.

• Acquisition marketing- Assisted with researching and proposing new user acquisition channels.• Retention marking- Worked on creating strategies to generate return customers• Maintained and grew social media channels including, Facebook, Instagram, Twitter, and YouTube. Also created new content, advertisement ideas, giveaways, and campaigns.• Grew Influencer and Ambassador programs by collaborating with social media influencers. Also participated in online outreach and promotion.