Cultivate and manage key relationships with major e-commerce accounts, ensuring exceptional client satisfaction and retention.Review and optimize online product assortments for accurate representation and consistency across platforms.Analyze sales data and competitive listings to provide actionable insights to the sales team, contributing to informed decision-making.Achieved significant sales growth, with some accounts experiencing a year-over-year increase of 50-75%.Respond promptly to inquiries and process-related requests, maintaining high standards of customer service.Monitor sales performance, inventory levels, and customer feedback to identify trends and opportunities for revenue growth.Collaborate on product and content review, ensuring correct categorization, imagery, copy, MSRP, and promotional accuracy.Generate and analyze monthly e-commerce reports to track performance metrics and inform strategy.Support daily e-commerce operations and initiatives.

Led marketing strategy and corporate communications for a wholesale fashion footwear company, managing a team of four.Spearheaded initiatives that boosted sales from $100K to $500K, with projections of reaching $750K prior to the pandemic.Established and maintained six Shopify stores in just six weeks, streamlining online sales processes.Implemented Shopify POS system for 2,500 SKUs, enhancing sales capabilities at offsite events.Managed three Amazon Seller Central marketplaces, driving e-commerce growth and brand visibility.Coordinated drop shipping and inventory management, ensuring efficient supply chain operations.Directed product catalog creation for multiple national sellers, improving product visibility and accessibility.Oversaw photoshoots and served as graphic designer, producing high-quality visual content for marketing.Developed marketing materials for trade shows and crafted advertisements for industry publications.

Lash Boutique- offering Classic Eyelash Extensions, Lash Lifts and TintsElleebana Lash Lift Educator

Recreate branding and business plan for The Diva Box. Create promotional materials, logo design, web and social media consultation. Advise president/CEO about PR opportunities and contacts.

Reverse Logistics Expert for magazine team, handling return processing, reconciliation and resolving return scanning questions, and ensuring maximum return credit for HDA. Record logistical charge backs and pass to the accounting department. Assist in generating reports and measuring efficiency, in house and to publishers and distributors.

Process website returns, manage incoming shipments and prepare a return trend worksheet that lead to management of quality of orders shipped outPrepare sales report for upper management. Report is used as basis for decision of price cuts and selling to wholesalers. Model for promotional publications. Used as advertising for various events.Train new employees in retail for in-store procedures.

Design publications and ads for local magazines and community educationDesign internal and external newslettersWrite news releases letters and web contentEvent support. Including contacting vendors and media topromote annual fundraiser and community projects.

Scan in returned magazine covers, 1000 covers per hour.