More than 10 years’ experience in advertising industry. With solid experience in ATL, BTL, Digital, Social. Have worked in several 4As agencies with wide skill in communication and management.
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Account DirectorDme Apr 2018 - Present中国 上海We run the digital campaign start from Aug. to end of 2018, achieved highly evaluation from marketing team, so we continue to serve REPLAY for 2019 integrated campaign. My tasks are: - Contributing and ensuring the quality of strategic & creative;- Presenting campaign plan to clients with planner and CD; - Handling and managing communication campaign which includes H5, KOL, media release, pop-up store, video shooting, etc. Meet deadlines and prioritize tasks; - Standing on the clients’ point of view to think more, and sharing professional advices to clients;- Controlling the cost as much as possible;- As a key window for communicating with high-level clients and maintaining smooth relationship with them; -
Associate Account DirectorDmg Feb 2011 - Sep 2017Nov.2016 ~ Sept.2017Key Client: Jeju Shinhwa World (Yearly Integrated Campaign) Jeju Shinhwa World is a new integrated resort in Korea, we are taking care of its whole campaign for new launch. Key tasks are: - Keeping close communication with their headquarters, assisting planners and CD to present integrated communication content; - As a key contact person between internal and clients; - Coordinating internal and external resources; - Providing hi-quality services for ATL and social media part; - Ensuring each project is completed on time and with good quality; - Monitoring margins and optimizing financial budgets; - Sharing my work experiences to AM & AE; Feb.~Oct. 2016 Title: Associate Account Director Key Client: Six God Florida Water from Jahwa (Yearly campaign) - Being the Associate Account Director to handle ATL & BTL;- Key tasks are: TVC duplication KV adaptation. and support client to present sponsor idea with Tencent Video.- Reporting to BD and leading SAE and AE. - Involving pitch of Six God Hair.June 2014 ~ Jan. 2016 Maternity LeaveFeb. 2011 ~ May 2014 Title: Senior Account Manager Key client: Inoherb (Yearly Integrated Campaign) - Being Senior Account Manager to execute of ATL & BTL projects; - Developing the product concept according to its characteristics; - Brainstorming the creative concept and directions with creative team; - Issuing quotation with PM; - Following up daily items; - Reporting to AD, and leading 2 AE. Others: Attending the pitch projects of UnionPay、Bank of Communications、gNpearl、Longrich、Ten Wow, etc. -
Account ManagerIsobar Sep 2010 - Feb 2011Priority client — ABInBev Budweiser:In change of the 3rd stage of Budwiser Football Baby going live, took part in preparation and shooting;Responsible for Budwiser-Expo and Budwiser Music Kingdom’s website plan, develop and execute in order to ensure it can go live on time;Participated in Budlime planning phase;Weekly review and reporting;Secondary client — Harbin Beer:Participated in planning phase for Harbin Beer 110 anniversary -
Senior Account Exective滕迈 Apr 2007 - Aug 2010Responsible for global accounts’ ATL communication campaign development including TVC, Print ads. I mainly responsible for key daily communication with client and managing the day-to-day tasks. As a key contact for global agency of quartely competitor review and update. Clients: Martell, Porsche, Nivea, Singapore Airlines, SamsoniteSupport associate account director handle NIVEA origination projects of Body lotion and Sun care. Develop Porsche 60th Anniversary campaign successfully, co-operated with Agecny.com to deliver a holistic campaign both ATL and BTL.Involve in the planning and developing campaign for Martell Artist of the year for Y2007 & Y2008.Manage adaptation of Martell Cognac KV.Handle SIA & Samsonite print ad adaptation. -
Brand Cordinator李奥贝纳 Apr 2004 - Apr 2007Key client: CadillacReporting to SAE to assist BTL materials development;Support brand team with ordering and preparing product material from U.S. Cadillac headquarter;Update Cadillac product images \ China creative works & global status biweekly.;Documenting all the files of account team and CRM team and distributing to SGM. -
Admin Assistant李奥贝纳 Feb 2002 - Apr 2004Mainly responsible for administration、party organizing, in charge of keep coordinate of the file information, and mimeograph document receive and pass round for perusal. -
Admin Assistant中华英才网 May 2001 - Feb 2002Manage daily administration job and coordinating with all the functional departments.
Frequently Asked Questions about Amanda Ding
What company does Amanda Ding work for?
Amanda Ding works for Dme
What is Amanda Ding's role at the current company?
Amanda Ding's current role is Account Director.
What schools did Amanda Ding attend?
Amanda Ding attended 上海电视大学.
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Amanda Ding
Technical & Sales Manager| Gdm326 Friction Pulley Lining|Friction Hoist Inserts|Mining Hoist |Friction Materail|Sheave Wheel Inserts | Koepe Winder| Headsheave Wheel| Ball MillLuoyang -
Amanda DING
Talent Acquisition Manager At Johnson & Johnson (China) Investments Ltd, Beijing BranchChaoyang District1hotmail.com
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