Amanda Pappas Email & Phone Number

• Founded a full-service creative studio focused on lifestyle branding and marketing. We un-earth new brands, and re-think existing ones. By utilizing a strategic lifestyle approach, we can connect with your audience.
• Lead creative team, both internally and externally. Act as creative lead for clients, including fractional roles across creative direction and marketing strategy.
• Act as an extension of clients' internal teams, ensuring everyone is acting… Show more Founded a full-service creative studio focused on lifestyle branding and marketing. We un-earth new brands, and re-think existing.
• Act as an extension of clients' internal teams, ensuring everyone is acting in lockstep for all creative and marketing efforts Show less

• Creative lead for global fashion brand, working directly with the CEO and their board of directors
• Led team in creation and launch of new brand identity, encompassing all new brand guidelines
• Mentorship and management of internal and external teams, leading all and bridging the gap between all parties

• Creative lead for global shoe brand, working directly with the CEO
• Oversaw creative campaigns for new product, including weekly approval of site updates, email campaigns, social posts, and customer journeys
• Mentorship and management of internal team, encouraging best practices, collaboration, swift approvals, efficient workflow, and on-brand creative output
• Creation of sustainability campaign, showcasing company's commitment to recycled/recyclable materials in their… Show more
• Creation of sustainability campaign, showcasing company's commitment to recycled/recyclable materials in their footwear
• Roll-out of new brand, alongside creation of new packaging, print ads, paid social, and digital + mail retargeting program

• Creative Content lead, focusing on brand storytelling and customer engagement
• Managed day-to-day campaigns across all digital channels (including web, app, email, and social) alongside longterm rebrand efforts to differentiate the J&M brand during their highest sales year to date
• Oversaw re-brand across digital platforms, product, and the Joss & Main app
• Established design systems by content pillar for greater consistency, leading to a more efficient workflow, approval, and… Show more
• Established design systems by content pillar for greater consistency, leading to a more efficient workflow, approval, and go-live process
• Collaborated with merchandising, operations, and engineering as needed to keep cross-functional communication smooth Show less

Concepted and led creative efforts with a focus on the holistic brand positioning as well as digital channels. Overhauled and redesigned the company’s brand guidelines in their entirety, re-designed their digital flagship, overhauled photo art direction, and re-designed numerous brand touchpoints including brand booklets and packaging. and redirected the.

Direction, design, illustration, and building of branding, web, and print projects. Including art direction, concepting, execution, and collaboration with clients and team members in a remote capacity.

Lead digital and print design and art direct photoshoots on all campaigns executed by my team. Oversaw all visual and UI design for our e-commerce channel. Responsible for concepting and executing design through completion, as well as allocating concepted work to more junior members of the internal, freelance, and production teams. Create style guides for.

Created graphics and animations for social media, designed banners for verabradley.com, organized digital photography assets, photo styling, and photo art direction. Managed email development program – including all subsequent journeys from emails, wrote and edited HTML and email slices, as well as set-up and testing within Salesforce portal. Collaborated.

Executed branding project involving researching the current (and potential) brand identity of Vera Bradley. Worked on internal and external brand research as well as comparative analysis against competitors. Art directed and designed a page on verabradley.com where they could tell their brand story. The page also highlighted the Vera Bradley community.

Direct and design the development of brand strategy, brand identity design, style guides, brand suites, illustration, as well as design and direct print and digital projects (including UX/UI design). Clients include Rishi Tea & Botanicals, Matilda Jane Clothing, Ruby Moon Flower Farm, Wildroot Marketing, Meli Mediterranean Honey, Driving Park Carpentry.

In-house design and marketing strategy, working on an overall vision for the company visuals. Included design, research, and development of creative product line, print and digital marketing, web design, hand lettering menus, and visual merchandising. Crucial leadership experience. Responsible for managing a staff, including interviewing, training, and.