- Built affiliate relationships and grew sales by developing new partnerships- Managed the department marketing budget and fund allocation- Led projects assigned to our PPC agency and served as a liaison between business and vendor- Reported performance and created analyses based on trends and problems*Google Analytics Certified

- Wrote more than 400 blog and news articles about the Content Marketing industry- Ideated articles and then assigned them to writers while managing due dates and timelines- Edited and guided writers on their drafts, gave thorough feedback on needed improvements- Used WordPress to publish articles and PAR to format e-blasts to our audience of 10,000

- Planned media events with park staff to ensure a smooth visit for journalists- Wrote press releases for Busch Gardens and for SeaWorld corporate partnerships - Developed relationships with theme park bloggers, college newspapers and local media- Created blog and social media content for both evergreen posts and park news

- Wrote marketing plans and drafted recommendations for campaigns- Created social media content and monthly reports for multiple clients- Edited videos with Windows Movie Maker and iMovie- Wrote copy for e-blasts, apps and websites

- Created social media content, quarterly plans and reports for Florida and Georgia- Wrote press releases, Op-Eds and Letters to the Editor for statewide report releases- Pitched stories to media from newspapers to TV shows - Wrote website copy for the Florida Tobacco Cessation Alliance- Tracked media topics and found articles to respond to

In the Development department:- Helped coordinate major events like World Oceans Day and directed volunteers- Applied for grants and awards including Visit Florida’s Flagler Awards- Assisted with donor relations Mote membershipIn the Communications department:- Tracked Mote in the news and made monthly reports of all media clippings- Wrote weekly news releases and announcements- Assisted all media and the familiarization trips that visited Mote