Reprised Lamb & Co. global events company (launched in 2019), transitioning it into a full-suite global creative events firm & consultancy serving tech innovators, brands, foundations, and agencies in facilitating a wide range of events, including but not limited to: experiential brand activations, corporate events, employee retreats and conventions, virtual team meetings, galas/fundraising initiatives, entertainment events, festivals, and celebrity / influencer pop-ups.• Advise C-suite executives and cross-functional teams on impactful event strategies, while overseeing high-level planning and execution to achieve business and brand directives• Maintain a reputation as a creative strategist and thought leader who pushes the boundaries of what’s possible, driving both the big-picture vision and tactical solutions • Bring big ideas to life through expert planning and creative problem-solving from concept to launch • Tap extensive network of top-tier talent to assemble trusted freelance teams and vendors, overseeing contract negotiations and multi-faceted logistics to ensure event success• Lead strategic partnerships and brand integrations, maximizing visibility and awareness • Manage a wide range of project budgets, from micro to multi-million-dollar events• Provide full-suite guest list management services, leading nuanced aspects of guest curation and audience strategy to ensure seamless experiences for all attendees, including VIPs, celebrities, influencers, and partners

Recruited to help establish Apple TV+’s Events department prior to the streaming service’s launch in 2019; Scaled the department as the organization continued to grow exponentially in size. • Spearheaded event strategy, planning, and execution for 200+ Apple TV+ film and TV series, including “Ted Lasso,” “Severance,” “The Morning Show,” “CODA,” “For All Mankind,” “Shrinking,” “Dickinson,” and “Pachinko” • Oversaw hundreds of high-profile red carpet premieres, screenings, junkets, festivals, awards events, mailers, virtual events, content production, and consumer activations per year • Bolstered coverage, social media, and voter engagement for all titles, contributing to hundreds of nominations and historic first-ever Emmy and Oscar wins for the service • Expertly managed high-end budgets, and served as a trusted thought partner to larger executive team and cross-functional stakeholders • Nurtured an inspiring, collaborative culture while leading team of full-time employees and contractors, providing 1:1 mentorship to enhance performance, growth, and leadership • Strengthened internal process improvements and efficiency, in addition to partnering with Apple development teams on technology projects and pioneering first-of-their-kind initiatives to advance reach and engagement

Launched Lamb & Co. global events company to serve leading brands and media & entertainment clients in developing high-profile experiential events across multiple categories. *Paused all new client contracts after recruitment by Apple TV+. Key Clients: Warner Bros. Pictures, Universal Pictures, Orion Pictures, Abraham Foundation, Corso Agency (Adidas Originals x Coachella).

Joined company prior to Annapurna Pictures’ launch into a full-scale studio to effectively market its slate of films as its first Head of Events, overseeing internal events for Annapurna, which included Interactive and TV departments. • Headed functions associated with ideation, production, and execution of premieres and special events for Annapurna films, in addition to the studios' marketed and distributed films from Metro-Goldwyn-Mayer Pictures, LD Entertainment, and LAIKA• Liaised with cross-functional stakeholders throughout campaigns, including internal departments, filmmakers, producing partners, talent, executives, and agencies• Collaborated with digital, creative, media, promotions, exhibitor services, and publicity teams to ensure a unified marketing presence and seamless event execution • Served as the Studio liaison for Film Festivals, including the Toronto International Film Festival, New York Film Festival, SXSW, BAMcinemaFest, and AFI Fest• Pioneered development of the Annapurna intranet as a comprehensive resource hub for the company, increasing collaboration, communication, and organizational alignment

Managed event planning and execution for Warner Bros. Pictures., including parties for award-winning films such as “American Sniper,” “Gravity,” “Her,” “The Great Gatsby,” “The Hobbit,” and “Argo.”• Drove all facets of event management, including venue selection, theater coordination, red carpet design, live streams, talent transportation, asset management, promotional materials, F&B, event layouts, permits, staffing, and security• Maintained multiple large-scale departmental budgets, optimizing resources to achieve P&L goals• Mobilized internal departments to ensure a comprehensive digital marketing presence at events, amplifying media impressions, enhancing guest engagement and yielding millions of social media impressions for each movie premiere• Served as a trusted liaison between studio executives, talent, and filmmakers at premieres and events, and supervised on-site event staff and vendors to ensure seamless executions

Produced over 200 events, specializing in movie premieres and red carpet galas for films including “Spider-Man 3,” “The Holiday,” “Memoirs of A Geisha,” “Saw” franchise,” and “Crash.”