As the UX/UI Activation Leader—Agent 009 at The Bureau of Creative Intelligence, I’ve led the design and evolution of engaging user experiences for the MetaScholars Program. I crafted immersive Field Exercises to enhance learning, guided scholars through essential UX/UI concepts and tools like Figma and Sketch, and tracked engagement to boost participation. By analyzing feedback from early cohorts, I identified pain points and implemented improvements to optimize the scholar journey. Collaborating closely with stakeholders, I delivered actionable insights to ensure alignment with program goals, driving continuous innovation and impact.

I collaborated with national and state clients in the maternal healthcare SaaS space, facilitating weekly discussions to align on user needs and project goals. Partnering with developers and executive leadership, I defined project scope and ensured the timely delivery of high-quality UX/UI solutions.Through in-depth analysis of legacy systems, I identified key pain points and led redesign strategies, including journey mapping to enhance the experience of a secure web-based CRM platform. Using tools like Figma, I transformed legacy systems into user-centered designs, supported by A/B and usability testing to refine the final product.My iterative approach ensured a smooth rollout of the redesigned system, complete with multi-stage launches and thorough user training to support adoption and long-term success.

I built strong relationships within the tech community, using research and user insights from surveys and focus groups to improve designs and experiences. I boosted attendance at monthly luncheons by 80% and managed media relations for philanthropic events to enhance engagement and visibility.I designed materials with Adobe Pro tools and led the planning for TechExpo, ensuring smooth coordination from speaker selection to attendee satisfaction. I also provided data-driven insights to the Board, implemented cost-saving strategies, and worked on community outreach to drive funding and build meaningful connections.

Projects Handled:LGPA Score Tracking & Forecasting System:Initiated stakeholder meetings to define project scope.Designed wireframes & prototypes for the proposed database.Bridged communication between clients & developers.Managed iterative design feedback loops for product refinement.Pay My Roommate Mobile App:Conducted user research via campus surveys.Developed user personas & mapped user journeys.Designed wireframes & prototypes on Microsoft Azure.Conducted beta testing, refining UX based on feedback.Collaborated with the dev team for pre-launch refinements.