Amanda Marshall Email & Phone Number

Waikato, New Zealand

Hamilton

Hamilton, Waikato

Xero accounting software, reconcile accounts receivable and payable, invoices, new accounts

Hamilton

Brisbane, Australia

• Developed and implemented marketing strategies and evaluated organisational wide marketing functions
• Managed new and existing product development from R&D stage to product launch
• Developed and implemented social media strategy for the company
• Managed and updated online marketing activities, such as company website and company LinkedIn page
• Developed marketing content for social media and online channels
• Developed and managed an iPad app for the sales team and customers

• Managed and implemented marketing campaigns to sell 10X franchises including email, direct mail, sending trees and cheques
• Established and operated the online ordering system for our 10X franchises to purchase new products and marketing material
• Managed and supervised 3 staff members in the marketing team (a graphic designer and marketing assistants)
• Coordinated, organised and ran the inaugural annual conference in Fiji with the 10X Limited team
• Event planning - facilitated the budget and framework for national event
• Managing marketing collateral from creative, production, final product and selling

• New and existing product development, worked on projects to prepare for market launch and post market launch
• Supported the Country Manager, National Sales Manager, Product Manager and Territory managers to execute marketing and sales tasks
• Designed, created and updated marketing and sales materials and tools for Territory Managers.
• Coordinated advertising material for consumer and trade magazines
• Handled consumer inquiries and complaints for Durex, Scholl, Eulactol and Orthaheel, and also dealt with sponsorship/sampling across the brands
• Analysed market data across various brands using AZTEC, AC Nielsen and Diver software to get an understanding to how products are performing

• Assisted the General Manager and Sales Manager to implement marketing activities and initiatives
• Coordinated hospitality events for customers, such as Auckland Cup Day, Eden Park rugby games, V8 Super Cars at Pukehoke, Fight for Life and various electrical wholesale events
• Set up and maintained customer database – MS Access
• Coordinated trade shows exhibits and display stands at national events such as EEA (Electrical Engineering Association)
• Liaised with an advertising agency and marketing suppliers in regards to trade magazines advertisements and new display gear
• Supported the implementation of a new brand strategy for General Cable with Marketing Manager

Bachelor Of Management Studies, Majoring In Marketing And Strategic Management

B Bursary