Amanda Ng Email & Phone Number

Singapore

Accounts: TodayPlus HK, Out of Box Academy, Cheerful Goat Coffee∙ Manage social media and digital advertising projects across key client accounts. ∙ Conceptualise and strategise social media content calendars to drive brand awareness, growth and engagements.∙ Create and produce graphic design, photo and video assets to be used for various marketing efforts∙ Strategise and execute creative-driven marketing campaigns consisting of both online and offline channels to drive awareness and generate leads through consistent messaging.∙ Collaborate with internal creative team and external partners (KOLs, UI/UX developers, media agencies) to ensure seamless implementation of campaign assets across various amplification channels.∙ Monitor content/ campaign performance, and generate reports that offer insights to further optimise marketing efforts for clients.∙ Travelled to Tsuen Wan, Hong Kong to plan and support the official launch event for Today+ Hub in collaboration with clients.

Accounts: FWD Insurance, Singapore Design Week (DesignSingapore Council), GIMMO• Manage branding and advertising campaigns to ensure that they run smoothly across all client accounts.• Plan and manage internal and external timelines to ensure timely delivery of key milestones.• Identify KOLs that are best fit for client campaigns, and cultivate partnerships to further increase campaign reach.• Develop briefs and coordinate with internal creative team and external vendors to develop impactful campaign assets that align with client objectives.• Source and negotiate rates with external vendors to ensure that campaign is profitable and within budget.• Generate post-campaign reports to evaluate campaign performance and provide key insights that help further optimise future campaigns for clients.• Manage website development projects and collaborate with UI/UX developers to create user-friendly and visually appealing websites.Key Projects and Campaigns:∙ SDW2022 “Everything by Design”∙ “Don’t miss out on what’s critical” CI Campaign∙ GIMMO Branding and Packaging Design

Accounts: Somerset Belt (National Youth Council), Plaza Singapura (CapitaLand Malls)• Manage social media retainers and marketing campaigns across key client accounts.• Conceptualise always-on social media content calendar to drive brand awareness, engagements and growth.• Strategise and execute marketing campaigns that align with client objectives.• Project management across marketing campaigns to ensure that all efforts run smoothly and timelines are met.• Collaborate with internal creative team and various external vendors (production house, UI/UX developers, artists, KOLs, media agencies) to produce assets that support marketing campaign efforts.• Monitor social media and marketing campaign performance, and generate reports that provide insights to help further optimise strategies.Key Projects and Campaigns:∙ Singapore Food Festival x Plaza Singapura∙ PS Perfect Space: Home & Living Campaign∙ Sounds of Somerset Music Video Campaign ∙ Realise Your Somerset Project Social Campaign

Projects: LANCOME, Fraser MallsDesign and animation of visual assets for Social Media, Display and Marketplace Ads

∙ Responsible for video editing of DUKE-NUS eLearning content. ∙ Manage filing and storage of raw video files and post-production editing of all eLearning videos.

Singapore

Heading the Digital Content Team in At-Sunrice for 2 years in my 3 year stint in the company. The dream team works on content for anything Videography, Photography, Writing and Social Media related. I've also lead a production team in the Content Creation for the company's E-learning platform, DigiChef Academy. ∙ Lead the in-house digital content team in content creation for the academy’s e-learning platform, Digichef Academy.∙ Produce 400 cooking/ recipe e-learning videos that helped to support culinary student’s learning experience in the academy. ∙ Create graphics, photography and videography to be used as marketing collaterals to support the sales team and other marketing efforts. ∙ Ideate and produce content for student alumni features and an original youtube series named “Makan Makan Face Off”.∙ Provide guidance and support for junior team members.

Accounts: Gold Kili, National Day Parade 2017, Comfort Design, Noontalk Media∙ Manage web development projects (cms, e-commerce) to ensure that they run smoothly across all client accounts.∙ Plan internal and external timelines to ensure timely delivery of key project phases. ∙ Develop creative briefs for internal creatives and programming team.∙ Collaborate with internal team and external vendors (motion graphics studio, photographers) to develop a functional website that meets client requirements.∙ Prepare personalised user guides to help clients understand the functions of wordpress and opencart backend system.

Singapore

Singapore

Singapore

Singapore

Bachelor'S Degree, Marketing

Diploma, Business Applications

Activities and Societies: Replug IG (Acoustic Music Group)