Amber Ruff Email & Phone Number

- Create a process driven approach to partner outreach and relationship management- Identify and source partnership opportunities through inbound lead follow up- Market research, research partners, identify leads and generate interest - Collaborate with senior management and marketing teammates to align internal goals - Oversee creative direction and vision on social media and wardrobe projects- Self-starter who brings a collaborative approach to teamwork - Experience in working on cross-functional team

New York, Ny, Us

- Maintained sufficient stock levels and verified appropriate stock presentations for each season- Understanding of seasonal fashion trend statements- Reviewed corporate communications and reacted accordingly- Collaborated with cross-functional teams to develop and execute marketing campaigns for product launches, resulting in a combined increase of revenue- Update and maintain mannequin and visual presentations that uphold the Macy's brand- Create visual merchandising displays that drove sales- Ensure accuracy of promotional presentation, merchandise placement of key items, merchandising standards, proper fixture utilization and merchandising techniques- Collaborated with the merchandising team to optimize product assortment based on sales data, resulting in an increase in inventory turnover- Work with all levels of store partners and in alignment with the Regional Visual and Divisional TIPS leaders- Submit Photos to Regional Visual Manager of new in-store decorations and visuals- Guided store personnel in setting merchandise in attractive displays and rotating inventory to maintain novelty and appeal- Completed arrangements with descriptive signs, attractive fixtures and backdrops- Replaced and rotated displays to reflect inventory changes or promotions

New York, New York, Us

- Responsible for opening/closing of the store, bank deposits, and paperwork- Supported recruiting, training and professional development efforts- Collaborated with upper management to develop and implement business improvements- Collaborating with the store team to achieve desired sales metrics- Support the recruitment process and lifecycle including job postings, sourcing talent, and scheduling interviews- Participate in intake meetings with the hiring manager to determine candidate profile- Kept up with inventory count- Aligned with company executives to map out store layout/orientation to improve visual merchandising- Merchandised floor and style mannequins compelling customers to purchase- Worked with customers to improve their shopping experience, including making educated product recommendations- Assisted with store closing; sending off merchandise and fixtures to other stores- Delegated tasks to appropriate staff members for optimum productivity- Supported senior managers with day-to-day operational requirements- Maximized employee performance with hands-on training and close mentoring- Observed industry patterns and trends to inform hiring and training decisions- Acquired product display and arrangement ideas from training sessions and meetings- Drove product sales using well-arranged windows and mannequins- Engaged customers with visually-appealing merchandise displays- Drew sketches, floor plans or models of proposed displays and installations- Completed arrangements with descriptive signs, attractive fixtures and backdrops- Replaced and rotated displays to reflect inventory changes or promotions- Adjusted product placement after consulting store managers, buyers and sales associates

- Serve as approver of all customer-facing marketing material including but not limited to Email and Social- Curate content that resonates with customer base and drives brand objectives- Serve as a gatekeeper of our brand’s visual aesthetic to ensure all content creative is aligned with brand's identity and standards- Support with coordinating all brand photo and video shoots- Manage all visual assets for omnichannel content distribution- Meet content schedules while ensuring the creation of high-quality, on-brand, content that yields high engagement and ROI- Maintained content marketing calendar to schedule creation and delivery deadlines- Leverage both creative thinking and data analysis to develop content and campaigns that resonates across multiple channels and helps build loyal customer base- Reviewed customer feedback to identify trends and improve product selection-Database administration and website design; Monitor, assess, and report on website performance-Execute the start to finish item setup of all products for the site, including but not limited to product imagery, product copy,and pricing-Design experience with functional interactions and visuals-Implemented SEO and keyword definitions, and email marketing using a direct to consumer email automation software(Klaviyo)-Responsible for ensuring product launches on the site on time and with all applicable selling information (Images, Copy, Color Names, Pricing, etc.)-Oversee sales performance, eCommerce product pricing strategy, and fashion and sales forecasting-Organized regular inventory counts to keep records accurate and identify supply needs or loss points-Delivered products of consistent quality to customers by working directly with vendors on delivery and production issues-Monitored market conditions to set accurate product pricing and take advantage of emerging trends-Conducted target market research to discover customer needs and analyze competitor trends

- Responsible for opening/closing of the store, bank deposits, and paper work - Trained new workers- Analyzed and resolved work problems and assisted workers in solving work problems- Coordinating with the store team for achieving sales goals- Merchandised floor and style mannequins- Worked with customers to improve their shopping experience, including making educated product recommendations

-Assisted in fittings and on set for Ariana Grande's "Thank U Next" music video, Bloomingdales Campaign Shoot, Normani "Waves" music video, Vanity Fair Cover Shoot-Market research/ designer sourcing- Market communication with numerous brands and designers-Email correspondence -Showroom pulls and putting looks together -Merchandise pulls- Manage digital filing/archives of all documentation and project information-Fit model

-Styled models based on specific theme-Co-directed promotional photo shoot for fashion shows-Coordinated settings and themes for photo shoots

-Assisted with show preparations-Helped with logistics of the seating -Encouraged guests to buy tickets for drinks