Amber Bondick Mccune Email & Phone Number

Fort Mitchell, Ky, Us

- Digital strategy recommendations through strong understanding of clients' business landscape, consumer audiences, marketing objectives, challenges and opportunities. - Regularly push oneself and internal teams to learn more/understand better the companies, technologies, trends, and best practices that impact the online marketing landscape and their client’s business.- Provide quick and direct feedback to client teams and specialty teams to motivate positive performance and improve negative performance.- Oversee the holistic online plan development process, working closely with Client Leadership, Decision Sciences, and Communications Planning to develop strategies and tactics that hit business objectives and provide measurable results.- Act as a sounding board for clients, client teams, and specialty teams working on those clients for ideas/issues/opportunities related to that business.- Understand campaign impact and lead the charge to improve performance by assessing strategy/tactics/budget optimization opportunities across channels.- Actively work to ensure teams are doing their best to perform within their specialty channels while using common language and developing team understanding across client channels.

- Manage and grow search team, employees, clients, and product offerings. - Key contributor in new business pitches.- Industry expert in Search Marketing (including PPC, SEO, Local Listings, and Comparison Shopping Engines), Digital Media, Social Media, Mobile Advertising, Content Marketing, Digital Programmatic Buying, and Website Analytics.- Compile & present research, industry trends, & POVS.

- Manage team of 12+ employees and a roster of over 20 clients.- Build, maintain, and grow relationships with current clients for Search Marketing and Digital Media as well as play an integral part in developing and pitching new business for prospective clients.- Industry expert in Search Marketing (including PPC, SEO, Local Listings, and Comparison Shopping Engines), Digital Media, Social Media, Mobile Advertising, and Website Analytics.- Responsible for the strategy, execution, and management of search campaigns, including ecommerce.- Compile & present research, industry trends, & POVS.- Proven ability in exceeding KPI goals in performance marketing campaigns.

- Ability to successfully plan, recommend, build, optimize, report and manage multiple search campaigns.- Knowledgeable in SEM, SEO and Website Analytics.- Prepare and present search campaign results, analytics and research, such as comScore Marketer to clients.- Build strong relationships with current clients as well as aid in new business pitches for prospective clients.- Stay abreast of industry wide trends and make actionable recommendations to clients in order to stay competitive and enhance campaign performance.- Strong understanding of campaign KPIs and the different optimization strategies behind brand awareness campaigns, conversion focused campaigns and campaigns with set ROI goals.- Active role in researching and monitoring clients through social media marketing/

- Responsible for researching & reporting insights to clients in the Automotive Industry using consumer generated media.- Create high quality, client ready research reports exceeding clients’ time sensitive deadlines.- Interpret data using proprietary technology to provide insightful and actionable information to clients. - Manage research assistants on specific projects to ensure quality of analysis.