Amelia Cabrera Email & Phone Number

Bellevue, Washington, United States

Responsible for delivering, executing and driving results for marketing strategy within the Microsoft Rewards Loyalty program, working with internal & external stakeholders and channel partners to develop and implement GTM channel plans for new gaming content launches, Microsoft special sweepstakes campaigns with major partners like Disney/Pixar's Inside.

Velatrio Consulting Managed Services - Kirkland, Washington, United States

Responsible for driving marketing promotions and Go-To-Market planning for Microsoft’s global entertainment partners, including Amazon Prime Video, Netflix, Apple TV, Paramount+, Amazon Music and You Tube, as well as Peacock TV, Starz, Sling TV, and Fubo TV in the US. Project Management of special Entertainment Category projects with multiple stakeholders.

Microsoft - Redmond, Washington, United States

Responsible for the creative execution of the Consumer Channel & Sales annual budget of ~$800K to develop best-in-class innovative visual merchandising campaigns, the design & engineering of permanent, semi-permanent, and promotional displays, and brought to market over 250 Xbox consumer product launches and seasonal offers, management of retail demo.

Microsoft - Redmond, Washington, United States

Responsible for the development of inspiring customer-facing seasonal campaigns and in-store solutions to support new product launches and seasonal execution at 3rd party retailers. Managed the development and execution of outside-the-box and innovative in-store displays for the Microsoft Xbox Retail space at the annual E3 Gaming Convention.Drove budget.

Microsoft - Redmond, Washington, United States

Managed the creative development of all marketing campaigns and product launches for Office 2013 and Office for Mac 2011 along with developing all seasonal executional guidelines, overseeing the ideation and engineering of product display solutions for Office suites, Windows 8 and 8.1 and PC Hardware products, planogram and merchandising guidance and.

Microsoft - Bellevue, Washington, United States

Supported the recruiting operation managers team coordinating logistics for over 450 internship candidates processing Headtrax & Req files, securing compliance on contract documentation, visa processing, relocation assignment and temporary housing.

Coordinated the installation of the visual merchandising package in 280 new and remodel Office Depot stores with printing vendors, installation crews and store personnel. Managed the development of communication manuals directed to store managers for the correct application of all the permanent signage and visual materials. Assured internal compliance to.

Managed the creative traffic and production of branded in-store material for the Visual Merchandising Department. Managed the permanent window signage program with designers, printers and installation companies to support the implementation of the New Office Depot prototype store. Coordinated visual campaigns with multiple stakeholders to develop.

Assisted in the development of the new M2 Store prototype layouts and in the implementation of interior retail store rack layouts and facilities requirements during the Technological Remerchandising initiative. Assisted in the conversion project from AutoCAD-based drawings to the New Store Designer Platform. Supported updating the stores general.

Caracas Area, Venezuela

Evaluated the operations and financial capabilities of established non-profit organizations for the selection of valuable and sustainable programs which lead to the management of a budget of US$ 560K for the annual execution of 120 programs. This involved identifying and monitoring projects in areas such as education, health, community improvement, job.

Management and coordination of workload of contractors, drafters, construction crews. Also supervised cost estimates, scheduling and budget. Designed (3) custom homes, (1) shopping center, (3) multi-units condominium buildings. Assisted in the remodel and interior design of multiple single-family homes.

Lead designer for a 3-story High School and Sport Campus for 800 students. Assisted in the schematic urban plan for two new developing cities creating general guidelines for future residential, commercial and recreational areas. Co-developed the design of two vacation villas and various luxury homes.