Anna Głowacka Email & Phone Number

Kraków, Woj. Małopolskie, Polska

Responsible for the marketing of the Shoper Partnership Program, Affiliate Program and the Shoper App Store.• strategically develop and implement outreach and new customer acquisition paths for Shoper Group services and products, including the Shoper App Store and its individual applications, and outreach to potential resellers, including lead gen activities.• co-create value proposition for products• planning and organizing promotional activities to retain existing customers and partners• product launch, rebranding and renaming of the reseller program• planning and execution of communication around tools - new features for resellers and developers• systemic communication to merchants and Shoper partners• create content development plans for each stage of the sales funnel,• work with CX team to create case studies, success stories, and gather customer feedback• monitor local and international competition, value proposition, market trends, communications, and the needs and behaviors of potential customers.• optimize processes and collaborate with sales, product owners, customer growth, customer support, and customer experience.

Warsaw, Mazowieckie, Poland

• coordination of Falling Walls Lab Warsaw – Polish edition of a world-class pitch competition • operations and development support for PR agency dedicated to working with the science, R&D, and education communities

Warsaw, Mazowieckie, Poland

• coordination of the Agency's internal processes (customer experience, administration, HR)• strategy and campaign consulting for the Agency and its clients (SMEs)

Responsible for the subscription's marketing strategy, branding and implementation of the marketing activities.Brands: Harvard Business Review Polska, MIT Sloan Management Review Polska, ICAN Management Review.• planning and coordination of marketing campaigns • monitoring the effectiveness of marketing campaigns and their optimization• planning, coordination and ordering of marketing materials, sales scripts, press materials (cooperation with a graphic studio, a team of copywriters, editors, digital, IT, sales, databases, customer service and logistics)• controling and optimization of marketing budget• providing daily support for sales teams (sales force, customer service, call center)• supporting for contractors acquisition• conducting training for internal partners in the field of promotion magazine subscriptions• preparation of reports, statements and other studies relating to marketing activities

Warszawa, Woj. Mazowieckie, Polska

Coordinator of international & local projects (in charge of partnerships, events and strategic consulting) for SME's

Warszawa, Woj. Mazowieckie, Polska

Co-leader of global acceleration project for with over $1 million budget helping up to innovative Polish startups in their business development and soft-landing in Silicon Valley, London, Tel-Aviv and Shanghai.Support for Erasmus for Young Entrepreneurs projects and mentoring program for AIP Business Link clients. GO_GLOBAL projects coordinator.

Major projects:• Director of Education at Polish-Chinese Business Council - events, marketing and board support• Co-founder at Polish-Chinese Training Institute - study trips and training• Business Development Director at VIAMODA University - co-founder of structures, processes and strategies for international projects, marketing and admissions• international education programs coordination (incl. promotion, sales, local and international events and international students recruitment)

Warszawa, Woj. Mazowieckie, Polska

• complex events coordination, including accreditations and sponsorship• organization of seminars, e-Commerce Polska award - contest and gala • organization of international events

Warszawa, Woj. Mazowieckie, Polska

• managing of local and international marketing projects• market analysis, creating and implementing marketing strategies • organization of events• managing team of specialists• media relations• implementing MS SharePoint platform

Warszawa, Woj. Mazowieckie, Polska

• head of marketing department (market research; preparing marketing plans and budgets, advertising materials and media campaigns, webmastering, PR) • B2B relations, conferences and seminars coordinator • Career Office and International Office coordinator (LLP, Erasmus)

Warszawa, Woj. Mazowieckie, Polska

• management of educational tourism branch office and language school in Warsaw • local marketing and PR• local projects management

Warszawa, Woj. Mazowieckie, Polska

• coordination of educational tourism sales office• key account management and international partners relations• marketing and PR (including development of sales agents chain)

Warszawa, Woj. Mazowieckie, Polska

• preparation and implementation of incoming and outgoing incentive trips and conferences• tour guiding

Postgraduate Studies Diploma, Online Marketing

Master'S Degree, Management & Marketing